The Union Trading Co. Snapshot of the Time Menu is Evocative
Michael Hemsworth — April 23, 2025 — Lifestyle
References: instagram & thespiritsbusiness
The Union Trading Co. Snapshot of the Time menu has been launched by the Shanghai-based brand as a series of cocktails that showcase how mixologist styles have evolved over the course of many years. The menu will take guests on a cocktail journey through the 19th and 20th centuries with recipes that cover some of the most important eras including the Golden Age, Prohibition, the Tiki craze and beyond. Guests can enjoy such options as the Three Cup Chicken, Peas in a Pod, Captain Patrick and more.
The Union Trading Co. Snapshot of the Time menu can be ordered at the brand's location in the French Concession neighborhood in Shanghai from 6pm to 2am each day.
The Union Trading Co. Snapshot of the Time menu can be ordered at the brand's location in the French Concession neighborhood in Shanghai from 6pm to 2am each day.
Trend Themes
1. Retro-cocktail Experiences - Bars are tapping into nostalgia by offering historically themed cocktail menus that transport patrons through different eras of mixology.
2. Story-driven Drink Menus - Narrative-rich cocktail menus are captivating consumers by telling stories through creative drink presentations inspired by historical events.
3. Time-travel Drinks - Innovative bars are crafting cocktails that take drinkers on a multisensory time journey, blending historical recipes with modern twists.
Industry Implications
1. Hospitality - The hospitality industry is seeing a rise in demand for experiential offerings that provide guests with a sense of nostalgia and historical immersion.
2. Food and Beverage - There is a growing interest in the food and beverage sector for unique drink experiences that combine cultural history with flavor innovation.
3. Event Planning - Event planners are incorporating historically themed cocktail services to offer guests a unique experiential component that enhances themed events.
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