The Snack Pack Fanta Gels will Come in Three Flavor Options
Michael Hemsworth — November 8, 2019 — Marketing
The Snack Pack Fanta Gels have been unveiled by Conagra Brands as a new dessert option created in partnership with The Coca-Cola Company to offer consumers an alternative way to enjoy the flavor of sweet sodas.
The shelf-stable gel desserts are each themed after different flavors of Fanta soda and come in three options including Orange, Grape and Pineapple. Each of the snacks contain 90 calories per serving and are bursting with natural flavors to make them a satisfying dessert for kids and adults alike to enjoy.
Brand Director for Snack Pack Audrey Ingersoll spoke on the new Snack Pack Fanta Gels saying, "We’re thrilled to be teaming with Fanta on the launch of Snack Pack Fanta Gels. Each cup is bursting with delicious fruit flavour. Whether you’re a lover of Snack Pack, Fanta, or both, we think you’ll find a reason to enjoy our new offerings. They’re the perfect go-anywhere treat.”
The shelf-stable gel desserts are each themed after different flavors of Fanta soda and come in three options including Orange, Grape and Pineapple. Each of the snacks contain 90 calories per serving and are bursting with natural flavors to make them a satisfying dessert for kids and adults alike to enjoy.
Brand Director for Snack Pack Audrey Ingersoll spoke on the new Snack Pack Fanta Gels saying, "We’re thrilled to be teaming with Fanta on the launch of Snack Pack Fanta Gels. Each cup is bursting with delicious fruit flavour. Whether you’re a lover of Snack Pack, Fanta, or both, we think you’ll find a reason to enjoy our new offerings. They’re the perfect go-anywhere treat.”
Trend Themes
1. Soda-themed Gel Desserts - Opportunity for creating innovative and unique dessert offerings using popular beverage flavors as inspiration.
2. Flavor-themed Snacks - Potential for developing a range of snack products that are themed after popular food and beverage flavors.
3. Alternative Dessert Options - Opportunity to cater to a growing demand for healthier and alternative dessert options that still offer indulgent flavors.
Industry Implications
1. Food and Beverage - Potential for food and beverage companies to create innovative product offerings by incorporating popular flavors into different types of snacks and desserts.
2. Packaged Snacks - Opportunity for packaged snack manufacturers to introduce themed snack options that cater to consumer preferences for unique and indulgent flavors.
3. Confectionery - Potential for confectionery companies to venture into gel dessert production by partnering with well-known beverage brands, offering consumers a new way to enjoy their favorite flavors.
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