Smile Mom is an App That Connects Nearby Mothers
Laura McQuarrie — September 16, 2014 — Tech
References: itunes.apple
Even if you have a supportive partner by your side, being a new mom can be scary and isolating—but this is where the Smile Mom app comes in handy. The app is set up as a community where mothers can connect wither other moms nearby, so that they can share wisdom, schedule play dates as well as buy and sell baby clothes.
Within the app, it's possible to create private groups, so that it's easy to keep track of other users who parent kids at the same preschool, or activity classes as your child. The app features a news feed so that you can keep up to date on updates from other local moms, which would be useful for getting head's up if a flu or cold is going around at school.
Within the app, it's possible to create private groups, so that it's easy to keep track of other users who parent kids at the same preschool, or activity classes as your child. The app features a news feed so that you can keep up to date on updates from other local moms, which would be useful for getting head's up if a flu or cold is going around at school.
Trend Themes
1. Maternal Community Apps - Opportunity for disruptive innovation: Develop an app that offers additional features such as expert advice, virtual support groups, and personalized recommendations for new moms.
2. Connectivity for Mothers - Opportunity for disruptive innovation: Create a platform that connects mothers not only locally but also globally, enabling them to share experiences, offer support, and build a global network of mothers.
3. Social Commerce for Baby Products - Opportunity for disruptive innovation: Build an app where mothers can not only connect and share information but also easily buy and sell baby products in a secure and convenient manner.
Industry Implications
1. Technology - Opportunity for disruptive innovation: Develop advanced features using technologies such as AI, machine learning, and augmented reality to enhance the user experience and provide personalized support for new moms.
2. Social Networking - Opportunity for disruptive innovation: Create a social networking platform exclusively for mothers, offering unique features tailored to their needs, fostering a supportive and engaging community.
3. E-commerce - Opportunity for disruptive innovation: Establish an e-commerce platform specifically for baby products, focusing on providing a seamless and trustworthy buying and selling experience for mothers.
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