The Smash Bracelet by Rob Crowder Monitors Techniques on Courts
References: kickstarter & techcrunch
The Smash bracelet by founder Rob Crowder has been made specifically for advanced tennis players, as well as for those who are looking to hone in on their on-court performance.
Smash works much like a virtual coach. If worn during games, the mobile device will in turn relay data on technique and specific plays. The entirety of the set is thus monitored, much as one would expect from a trainer.
In addition to the critique of one's swing, Smash also offers up information on how one can improve his/her tennis tactics. The advice is offered via an accompanying smartphone app, making the system easy to use while at any basic athletic facility.
Currently, Smash is launching a Kickstarter campaign in hopes of raising target funds.
Smash works much like a virtual coach. If worn during games, the mobile device will in turn relay data on technique and specific plays. The entirety of the set is thus monitored, much as one would expect from a trainer.
In addition to the critique of one's swing, Smash also offers up information on how one can improve his/her tennis tactics. The advice is offered via an accompanying smartphone app, making the system easy to use while at any basic athletic facility.
Currently, Smash is launching a Kickstarter campaign in hopes of raising target funds.
Trend Themes
1. Advanced Sports Wearables - Wearable technology that monitors sports performance and offers technique critiques and coaching advice presents a disruptive innovation opportunity for the sports and fitness industry.
2. App-integrated Wearables - The integration of smartphone apps with wearable devices is a trend that presents opportunities for the technology and mobile app development industries to create innovative products in the sports and fitness sector.
3. Crowdfunded Wearable Technology - Crowdfunding campaigns for wearable sports technology such as the Smash Bracelet showcase a trend in raising capital for innovative products that can disrupt the sports and fitness industry.
Industry Implications
1. Sports and Fitness - Wearable sports technology that monitors performance and provides coaching advice is a disruptive innovation opportunity for the sports and fitness industry to improve athletic training.
2. Technology - The integration of technology like smartphone apps with wearable sports devices presents an opportunity for the technology industry to create innovative products for the sports and fitness market.
3. Crowdfunding - Crowdfunding campaigns for innovative wearable sports technology such as the Smash Bracelet present an opportunity for the crowdfunding industry to support the development of disruptive products.
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