The Slavery Footprint Website Raises the Pressing Issue of Slavery
Susan Keefe — October 7, 2011 — Tech
References: slaveryfootprint.org & incrediblethings
The new website and mobile app Slavery Footprint begs the question, how many slaves do you have working for you? For most socially conscious members of society, this question is met with the determined response of none. Well, Slavery Footprint is here to set you straight, because the average first world consumer has approximately 30 slaves working for them at any given moment.
Attempting to raise the continuing issue of forced labor both here and abroad, Slavery Footprint provides visitors with a questionnaire to help the site determine just how many people are forced to work in shocking conditions just to create those fancy kicks on your feet. After your mind is blown by the site's response and your conscious starts to gnaw away at you, you are presented with a means to help. The website requests that aid in putting a stop to slavery by sending a letter to your favorite retail outlets demanding they produce a third-party audit of their supply chain. The site even goes so far as to supply pre-drafted letters to many popular clothing, electronics and cosmetics companies.
Slavery is a pressing problem that many believed was alleviated long ago. Unfortunately this is not the case, but thankfully with the help of organizations like Slavery Footprint, forced servitude can truly become a thing of the past.
Attempting to raise the continuing issue of forced labor both here and abroad, Slavery Footprint provides visitors with a questionnaire to help the site determine just how many people are forced to work in shocking conditions just to create those fancy kicks on your feet. After your mind is blown by the site's response and your conscious starts to gnaw away at you, you are presented with a means to help. The website requests that aid in putting a stop to slavery by sending a letter to your favorite retail outlets demanding they produce a third-party audit of their supply chain. The site even goes so far as to supply pre-drafted letters to many popular clothing, electronics and cosmetics companies.
Slavery is a pressing problem that many believed was alleviated long ago. Unfortunately this is not the case, but thankfully with the help of organizations like Slavery Footprint, forced servitude can truly become a thing of the past.
Trend Themes
1. Forced Labor Awareness - The Slavery Footprint website raises awareness about the extent of forced labor and encourages individuals to take action.
2. Supply Chain Transparency - The website's call for third-party audits of supply chains highlights the need for transparency in various industries.
3. Consumer Activism - Slavery Footprint empowers consumers to demand change from their favorite retail outlets to combat forced labor.
Industry Implications
1. Retail - The retail industry can leverage forced labor awareness to improve supply chain transparency and enhance ethical sourcing practices.
2. Electronics - The electronics industry can benefit from adopting third-party audits to ensure ethical sourcing and combat forced labor in their supply chains.
3. Cosmetics - The cosmetics industry can respond to forced labor awareness by implementing transparent supply chains and ensuring ethical sourcing of ingredients.
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