Skin Flo Caters to Moms and Moms-To-Be with Plant-Derived Formulas
References: shopskinflo
The Texas-based and Black-owned brand Skin Flo caters to a very specific niche on the market—moms, moms-to-be, individuals going through postpartum, and women "who value conscious beauty self-care rituals."
Skin Flo' range includes a slew of non-toxic and sustainably made bath, body, and aromatherapy products. All formulas are made in small batches and the brand specifically draws inspiration from herbal remedies. Some of Skin Flo's product offerings include the Nourish & Illuminate Body Oil, the Cacao Shea Body Melt, the Uplift All-Natural Salt Bath, the Sugar Mint Nourishing Body Scrub, the Soothe All Natural Bath Soak, the Sugar Shea Skin Exfoliant, and more. Being catered to moms, moms-to-be, and those going through postpartum means that the ingredients in these products are clean, safe, and purposeful.
Image Credit: Skin Flo
Skin Flo' range includes a slew of non-toxic and sustainably made bath, body, and aromatherapy products. All formulas are made in small batches and the brand specifically draws inspiration from herbal remedies. Some of Skin Flo's product offerings include the Nourish & Illuminate Body Oil, the Cacao Shea Body Melt, the Uplift All-Natural Salt Bath, the Sugar Mint Nourishing Body Scrub, the Soothe All Natural Bath Soak, the Sugar Shea Skin Exfoliant, and more. Being catered to moms, moms-to-be, and those going through postpartum means that the ingredients in these products are clean, safe, and purposeful.
Image Credit: Skin Flo
Trend Themes
1. Mom-focused Skin Care - Opportunity to disrupt the skin care industry with plant-derived and non-toxic formulas for moms and moms-to-be.
2. Conscious Beauty - Opportunity to offer beauty products with safe and sustainable ingredients that cater to a specific market niche.
3. Herbal-inspired Formulations - Opportunity to innovate the bath and body industry by incorporating traditional herbal remedies into modern products.
Industry Implications
1. Beauty - Skin care and beauty companies can develop targeted products for moms and moms-to-be using clean and non-toxic formulations.
2. Natural and Organic - Opportunity for natural and organic companies to target a specific market niche with safe and sustainable ingredients.
3. Wellness - Opportunity for wellness companies to incorporate herbal remedies into bath and body products to cater to a specific market niche.
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