KFC Hong Kong and Macau Will Eliminate Single-Use Plastics
Justin Lam — August 31, 2018 — Eco
In an effort to reduce the amount of single-use plastics KFC will start its phasing out of plastic straws. This new eco initiative will not be rolled out to all KFC locations around the world and will instead begin its focus at 71 of its location in Hong Kong and Macau. This new elimination of single-use plastics comes off the heels of a successful plastic reduction program at nine Hong Kong locations, to which customers “responded positively” to the scheme.
This new single-use plastics initiative is being done to help alleviate KFC's environmental impact on the world, but the company has yet to say if the project will expand out of Hong Kong and Macau. According to Janey Yuen, chief operating officer of KFC Hong Kong and Macau, "We believe that every little step counts, so we decided to engage our customers and make the effort by launching this ‘no straws and lids’ action in all of our stores."
Image Credit: KFC Hong Kong
This new single-use plastics initiative is being done to help alleviate KFC's environmental impact on the world, but the company has yet to say if the project will expand out of Hong Kong and Macau. According to Janey Yuen, chief operating officer of KFC Hong Kong and Macau, "We believe that every little step counts, so we decided to engage our customers and make the effort by launching this ‘no straws and lids’ action in all of our stores."
Image Credit: KFC Hong Kong
Trend Themes
1. Plastic Reduction - The initiative to eliminate single-use plastics highlights the growing trend of businesses reducing their plastic waste.
2. Eco Initiatives - The adoption of eco-friendly practices, such as phasing out plastic straws, showcases the trend of businesses taking steps towards sustainability.
3. Customer Engagement - The positive customer response to the plastic reduction program emphasizes the trend of businesses involving customers in environmentally friendly initiatives.
Industry Implications
1. Fast Food - The phasing out of single-use plastics by KFC Hong Kong and Macau presents opportunities for fast food chains to rethink their sustainability practices.
2. Hospitality - The adoption of eco initiatives by KFC highlights a potential trend for the hospitality industry to reconsider their use of single-use plastics.
3. Food and Beverage Packaging - The push for plastic reduction offers disruptive innovation opportunities for companies in the food and beverage packaging industry to develop sustainable alternatives.
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