This Device Disinfects Shopping Cart Handles In Between Customers
Alyson Wyers — November 17, 2015 — Lifestyle
References: lifebuoy & springwise
Here in time for flu season, this health-conscious device sanitizes shopping cart handles. From antibacterial soap company Lifebuoy, the sterilizing clip-on allows shoppers to disinfect the handle of the trolley to keep things clean in between customers.
The Lifebuoy Handle on Hygiene campaign was created in collaboration with Geometry Global. The refillable disc stores Lifebuoy liquid sanitizer and can also be branded to advertise sponsors. The gadget sits on one side of the shopping cart handle and is simply moved to the other side, coating the bar with disinfectant. It is 99.9% effective at killing germs as well. This makes it ideal all year round, but especially when cold weather hits and people are more likely to be carrying infectious illnesses.
The Lifebuoy Handle on Hygiene campaign was created in collaboration with Geometry Global. The refillable disc stores Lifebuoy liquid sanitizer and can also be branded to advertise sponsors. The gadget sits on one side of the shopping cart handle and is simply moved to the other side, coating the bar with disinfectant. It is 99.9% effective at killing germs as well. This makes it ideal all year round, but especially when cold weather hits and people are more likely to be carrying infectious illnesses.
Trend Themes
1. Sanitizing Devices in Public Spaces - The trend of using devices to sanitize public spaces to create a cleaner environment.
2. Smart Disinfecting Accessories - The trend of creating smart accessories for disinfecting that can be added to existing products or devices.
3. Hygiene-focused Advertising - The trend of using hygiene-focused advertising to promote health and safety to consumers.
Industry Implications
1. Retail - Retailers can use this technology to create a more sterile environment for customers and employees, particularly in high-traffic areas like shopping carts and baskets.
2. Manufacturing - Manufacturers of household and personal care items can create refillable disinfecting devices to encourage daily use and promote healthy habits.
3. Advertising - Advertising agencies can partner with companies to create personalized branding of these disinfecting accessories and promote hygiene-focused campaigns to reach a broader audience.
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