The Shop Australia 'Playing the Field' Photoshoot Stars Isabelle S
Meghan Young — December 10, 2013 — Fashion
References: seechee & fashiongonerogue
The Shop Australia 'Playing the Field' editorial revolves around an adorable photoshoot in which model Isabelle S joins the boys for a game of rugby. Granted, she is not dressed the part at all. Instead, the editorial encourages women to "tackle party-dressing decisions with sleek, sporty cuts," as written in the magazine. In a way, the blonde beauty can be taken for the fun-loving girlfriend of one of the players.
Lensed by photographer Steven Chee, the Shop Australia 'Playing the Field' editorial was styled by Charlotte Stokes. Concentrating on curve-hugging numbers, the looks are very contemporary with "graphic lines, bold color-blocking and mesh details," notes Fashion Gone Rogue. The athletic touches does not interfere with the wardrobes sexiness, though.
Lensed by photographer Steven Chee, the Shop Australia 'Playing the Field' editorial was styled by Charlotte Stokes. Concentrating on curve-hugging numbers, the looks are very contemporary with "graphic lines, bold color-blocking and mesh details," notes Fashion Gone Rogue. The athletic touches does not interfere with the wardrobes sexiness, though.
Trend Themes
1. Sport-inspired Fashion - Design and style clothing with sporty accents that fuse fashion and athletics.
2. Gender-bending Fashion - Push boundaries and challenge stereotypes by featuring alternative gender expressions in editorials and advertisements.
3. Editorials Featuring Playful Nostalgia - Engage audiences with images that evoke a time when we were carefree and devoid of gender norms.
Industry Implications
1. Fashion - Create sport-inspired clothing that elevates the industry and satisfies the needs of consumers in search of athletic yet fashionable pieces.
2. Publishing - Engage readers with nostalgic visuals that challenge traditional constructions of gender and reflect innovative artistic vision.
3. Marketing and Advertising - Employ imagery and messaging that playfully subverts gender norms to create campaigns that resonate with audiences and build brand loyalty.
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