Shonen Jump and Uniqlo Continue Their Partnership with a New Line
Riley von Niessen — July 24, 2018 — Fashion
After launching an exclusive Father's Day-inspired and a 50th anniversary collection just a short while ago, Shonen Jump and Uniqlo joined together yet again for the creation of a new line that follows a 'Beginning and End' theme.
Due to this, the line consists of a wide range of unique graphic tees that feature characters and motifs from anime influences from all over. This includes tees that show off aspects of the original 'Dragon Ball Z' and 'Naruto,' in addition to many other designs.
The latest Shonen Jump and Uniqlo line is expected to launch on July 27th, and will be available for purchase online, as well as from in-store Uniqlo locations throughout Japan. Shortly after this launch, the tees will become available in other locations as well.
Due to this, the line consists of a wide range of unique graphic tees that feature characters and motifs from anime influences from all over. This includes tees that show off aspects of the original 'Dragon Ball Z' and 'Naruto,' in addition to many other designs.
The latest Shonen Jump and Uniqlo line is expected to launch on July 27th, and will be available for purchase online, as well as from in-store Uniqlo locations throughout Japan. Shortly after this launch, the tees will become available in other locations as well.
Trend Themes
1. Character-centric Graphic Tees - Opportunity for brands to collaborate on unique and eye-catching graphic tees featuring popular anime characters.
2. Anime-inspired Fashion - Potential for fashion brands to incorporate anime-inspired designs and motifs into their clothing lines, appealing to the growing fanbase.
3. Collaborative Partnership Expansion - Chance for brands to strengthen collaborations and expand partnerships with popular anime franchises, offering exclusive and limited-edition merchandise.
Industry Implications
1. Apparel - Disruptive innovation opportunity for apparel companies to capitalize on the demand for anime-themed clothing and accessories.
2. E-commerce - Potential for e-commerce platforms to showcase and sell exclusive anime merchandise, targeting the global fanbase.
3. Entertainment Merchandising - Opportunity for entertainment merchandising companies to create strategic partnerships with anime franchises, creating unique products to cater to avid fans.
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