She's Lost Control Offers Soothing Goods for Calming Effects
References: goodhoodstore & highsnobiety
She's Lost Control is a wellness label based in London and it was born with inspiration drawn from the Joy Division song, transpiring the name of the label. It perfectly fuses the world of fashion with the world of wellness with the captivating selection of goods centered around health and style.
The brand was originally founded in 2014 by both Cheryl Eltringham and Jill Urwin, describing itself as UK's "first conscious style and wellness brand for modern soul seekers.” The new collection prepares for the Spring/Summer 2019 season and features crystals that are entirely made from 100% quartz along with a selection of sprays that are meant for calming effects or 'protection.' These sprays are suitable for space or for the body, featuring scents including clear quartz and spiced fig.
The brand was originally founded in 2014 by both Cheryl Eltringham and Jill Urwin, describing itself as UK's "first conscious style and wellness brand for modern soul seekers.” The new collection prepares for the Spring/Summer 2019 season and features crystals that are entirely made from 100% quartz along with a selection of sprays that are meant for calming effects or 'protection.' These sprays are suitable for space or for the body, featuring scents including clear quartz and spiced fig.
Trend Themes
1. Conscious Style - Explore opportunities to create conscious style and wellness brands that cater to the needs of modern soul seekers.
2. Crystal-based Goods - Develop innovative products that incorporate crystals, such as 100% quartz, for their potential health and calming benefits.
3. Soothing Sprays - Identify opportunities to create calming sprays that offer 'protection' and can be used for both personal and environmental well-being.
Industry Implications
1. Fashion and Wellness - Fusion between fashion and wellness industries has the potential to create unique and compelling products.
2. Crystal and Alternative Health - Combine crystal healing and alternative health practices to create disruptive products that promote well-being.
3. Home and Personal Care - Innovate in the home and personal care industry by creating safe and effective calming sprays for everyday use.
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