The KitchenAid High Performance Series Blender Boasts 3.0 Horsepower
Michael Hemsworth — September 15, 2017 — Art & Design
References: bloomingdales & gearpatrol
The growing health food movement has many consumers looking for ways of creating smoothies and other homemade recipes from the comfort of their own kitchen, which is what the KitchenAid High Performance Series Blender enables.
The blender boasts an impressive 3.0 peak horsepower output, which makes it a rival competitor to brands like Vitamix, Blendtec and Lancer. However, the blender also boasts the household Kitchenaid label which could make it a more realistic purchase for those who are looking for a product from an established brand.
The KitchenAid High Performance Series Blender features a die-cast matte black base that speaks to kitchen design trends of late, while also working to keep the unit securely in place during operation.
The blender boasts an impressive 3.0 peak horsepower output, which makes it a rival competitor to brands like Vitamix, Blendtec and Lancer. However, the blender also boasts the household Kitchenaid label which could make it a more realistic purchase for those who are looking for a product from an established brand.
The KitchenAid High Performance Series Blender features a die-cast matte black base that speaks to kitchen design trends of late, while also working to keep the unit securely in place during operation.
Trend Themes
1. Health Food Movement - Opportunity for blender manufacturers to create high-powered blenders that cater to the growing demand for homemade smoothies and recipes.
2. Established Brand Advantage - Potential for established brands to capitalize on the health food movement by offering high-performance blenders with their trusted household label.
3. Kitchen Design Trends - Innovation opportunity to create blenders that not only perform well but also fit in with modern kitchen design aesthetics.
Industry Implications
1. Kitchen Appliances - Blender manufacturers can tap into the health food movement by developing powerful blenders that cater to consumers' desire for homemade recipes.
2. Branding and Marketing - Opportunity for branding and marketing professionals to promote established brands by highlighting their high-performance blenders as a choice for health-conscious consumers.
3. Home Decor and Design - Designers and manufacturers can explore blending functionality with aesthetics to create blenders that align with modern kitchen design trends.
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