Sergey Larenkov Superimposes the Past onto the Present
Meghan Young — August 2, 2010 — Fashion
References: sergey-larenkov.livejournal & core77
There is something incredibly heart-wrenching about Sergey Larenkov's photographic works -- although I have to admit that I think it's mostly because it speaks entirely to my romantic nature. By superimposing old photographs onto new ones, he has created an eerie look into the past while making it appear as though ghosts were walking among us.
Using a technique known as computational rephotography, Sergey Larenkov specifically draws upon the World War II era. Placing each old photo in its corresponding modern setting, his images evoke an emotional response like no other.
Using a technique known as computational rephotography, Sergey Larenkov specifically draws upon the World War II era. Placing each old photo in its corresponding modern setting, his images evoke an emotional response like no other.
Trend Themes
1. Computational Rephotography - Innovative technology that superimposes old photographs onto modern ones to create a unique and haunting look into the past.
2. Historical Reimagination - An emerging trend of combining history with modernity to create compelling narratives through photography.
3. Eerie Imagery - Creating an unnerving and haunting image by superimposing old photos onto new ones.
Industry Implications
1. Photography - There is a growing demand for photographers who specialize in creating unique and emotionally compelling images through innovative techniques.
2. Tourism - Ghostly flashback photography can be used as an educational tool to teach visitors about the history of a location in a visually engaging way.
3. Marketing - Creative agencies can leverage the trend of historical reimagination in their campaigns to connect with their audience on an emotional level.
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