Kate Moss is Photoshop-Free for Self Service December 2010
Armida Ascano — November 15, 2010 — Celebs
References: selfservicemagazine & fashionising
The Self Service December 2010 edition clears the air in terms of Kate Moss' aging modeling career. The supermodel's recent appearance in the Valiserie Lingerie campaign had the blogosphere abuzz due to the heavy, obvious use of Photoshop implemented onto the model's bod.
Regardless, this glorious supermodel appears sans retouching in Self Service December 2010, which re-instills her image of prowess. I know you're as excited to see Kate Moss unphotoshopped as I was.
Implications - The act of not digitally modifying a photo shoot demonstrates a photographer's dedication to transparency and truthful depictions. This, in turn, causes viewers to naturally empathize with the work more so because they feel they aren't being lied to. Corporations looking to build long-lasting customer relations should similarly convey themselves in a transparent manner in order to invoke trust.
Regardless, this glorious supermodel appears sans retouching in Self Service December 2010, which re-instills her image of prowess. I know you're as excited to see Kate Moss unphotoshopped as I was.
Implications - The act of not digitally modifying a photo shoot demonstrates a photographer's dedication to transparency and truthful depictions. This, in turn, causes viewers to naturally empathize with the work more so because they feel they aren't being lied to. Corporations looking to build long-lasting customer relations should similarly convey themselves in a transparent manner in order to invoke trust.
Trend Themes
1. Transparent Photo Shoots - Opportunity for photographers to showcase authenticity and build trust with viewers.
2. Unretouched Models - Potential for embracing natural beauty and promoting body positivity.
3. Anti-photoshop Movement - Growing demand for unaltered images challenges beauty standards and promotes self-acceptance.
Industry Implications
1. Photography - Innovative photographers can capitalize on the trend of transparent photo shoots to differentiate themselves and attract clients.
2. Fashion - Fashion brands and designers have the opportunity to showcase unretouched models and include more diverse representations of beauty.
3. Advertising - Advertisers can respond to the anti-Photoshop movement by promoting authentic and inclusive campaigns that resonate with consumers.
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