The Sega Zippos Would Make a Geek Start Smoking
Robyn Currie — October 28, 2009 — Tech
References: technabob & boingboing.net
I loved Sega. I loved it more than Nintendo any day, with its Sonic the Hedgehog and repeated attempts to get back into the market. Thank god we can remember the good ol’ days with the Sega Zippos.
Created to look like old school Sega consoles, you might say the Sega Zippos are consoling you after the loss of your Sega Game Gear (get it!?). Anyway, check out the gallery for some truly geeky lighters.
Created to look like old school Sega consoles, you might say the Sega Zippos are consoling you after the loss of your Sega Game Gear (get it!?). Anyway, check out the gallery for some truly geeky lighters.
Trend Themes
1. Retro Gaming Merchandise - Opportunities to create retro-themed merchandise that taps into nostalgia for classic gaming consoles like Sega.
2. Collectible Lighters - Innovation opportunity to design collectible lighters that feature unique designs and appeal to niche interests such as gaming.
3. Branded Smoking Accessories - Opportunities for companies to create branded smoking accessories as a way to expand their merchandise offerings and attract new customers.
Industry Implications
1. Gaming - The gaming industry can capitalize on the trend of retro merchandise by creating unique products that appeal to gamers' nostalgia and willingness to collect themed items.
2. Retail - Retailers can create exclusive merchandise collections featuring popular gaming franchises, enticing collectors to visit their stores to purchase items they can't find elsewhere.
3. Tobacco - Tobacco companies can partner with popular gaming brands to create branded lighters and smoking accessories targeted at the gaming and nerd culture community.
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