The 'Secrets of Beauty Revealed by the Internet' Infographic is Neat
Shiori Mine — August 22, 2012 — Fashion
The Secrets Of Beauty Revealed By the Internet infographic showcases how this age-old topic continues to fascinate those on the World Wide Web.
YouTube is one network that has launched the careers of women and men alike when it comes to giving advice to ordinary people. Beauty gurus offer viewers tips and tricks on topics like how to apply makeup and switch up their skincare routine. Brands are beginning to take notice on the influence these at-home bloggers possess, recruiting them to represent and showcase products. Michelle Phan, a beauty blogger since 2006, has signed on with cosmetic giant Lancome to be its official online makeup artist. Considering that she has almost two million subscribers in comparison to Lancome's mere four-thousand, the partnership is certainly advantageous.
Beauty may fade or change as time passes, but the topic remains an universal fascination. The Secrets Of Beauty Revealed By the Internet infographic is an insightful read.
YouTube is one network that has launched the careers of women and men alike when it comes to giving advice to ordinary people. Beauty gurus offer viewers tips and tricks on topics like how to apply makeup and switch up their skincare routine. Brands are beginning to take notice on the influence these at-home bloggers possess, recruiting them to represent and showcase products. Michelle Phan, a beauty blogger since 2006, has signed on with cosmetic giant Lancome to be its official online makeup artist. Considering that she has almost two million subscribers in comparison to Lancome's mere four-thousand, the partnership is certainly advantageous.
Beauty may fade or change as time passes, but the topic remains an universal fascination. The Secrets Of Beauty Revealed By the Internet infographic is an insightful read.
Trend Themes
1. Influencer Marketing - Opportunity for brands to collaborate with beauty influencers to reach a wider audience.
2. Youtube Beauty Community - The rise of beauty gurus on YouTube presents an opportunity for brands to tap into this engaged audience.
3. Online Cosmetics Sales - Growing trend of consumers purchasing beauty products online, presenting an opportunity for e-commerce platforms and beauty brands to capture this market.
Industry Implications
1. Cosmetics - Beauty brands can leverage the influence of beauty bloggers and influencers to promote their products.
2. Fashion and Beauty Retail - Retailers can incorporate online tutorials and tips from beauty bloggers to enhance the customer experience and drive sales.
3. E-commerce - Online platforms can capitalize on the increasing demand for beauty products by providing a seamless and convenient shopping experience.
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