These Watches Come in Multiple Styles for Men and Women
Mishal Omar — October 18, 2016 — Fashion
References: indiegogo
This collection of scratch-proof watches, designed by the Singapore-based brand 'Shibusa,' were created to be high-quality but at an affordable cost.
Driven by the need for a watch that was equal parts stylish, functional and affordable, the Shibusa collection was created. There three different styles in which these watches come in include a 'Blackout,' a 'Black Gold,' and a 'Champagne' -- all of which feature five watches each. The collection is made from mineral crystal which is able to prevent glare from the sun, as well as scratches and the watches are also water-resistant during activities such as showering or snorkeling.
This scratch-proof watch collection perfectly combines functionality with style and affordability to create accessories that would be suited for a variety of occasions both casual and upscale.
Driven by the need for a watch that was equal parts stylish, functional and affordable, the Shibusa collection was created. There three different styles in which these watches come in include a 'Blackout,' a 'Black Gold,' and a 'Champagne' -- all of which feature five watches each. The collection is made from mineral crystal which is able to prevent glare from the sun, as well as scratches and the watches are also water-resistant during activities such as showering or snorkeling.
This scratch-proof watch collection perfectly combines functionality with style and affordability to create accessories that would be suited for a variety of occasions both casual and upscale.
Trend Themes
1. Affordable Scratch-proof Watches - The trend of producing scratch-proof watches at an affordable cost has the potential to disrupt the traditional luxury watch market.
2. Mineral Crystal Technology - The trend of using mineral crystal technology in watch design has the potential to disrupt the market for watches that scratch easily.
3. Water-resistant Watches - The trend of creating affordable and stylish water-resistant watches could disrupt the market for expensive waterproof watches.
Industry Implications
1. Fashion - The fashion industry could benefit from affordable and trendy scratch-proof watches, especially as consumers demand more environmentally friendly and sustainable products.
2. Watchmaking - The watchmaking industry could adopt mineral crystal technology and water-resistant features to enhance their products and compete with more affordable brands.
3. Travel - The travel industry could market these water-resistant and stylish watches to their customers who want to keep track of time without worrying about damage during activities like swimming or surfing.
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