Eggs Up Grill Just Introduced a New Scramblers Line-Up
Katherine Pendrill — March 3, 2024 — Lifestyle
References: fsrmagazine & franchising
Building on the popularity of its made-to-order omelets, Eggs Up Grill has just added a new made-to-order Scramblers line-up for a limited time.
The new Scramblers line-up consists of hand-cracked, farm-fresh eggs, prepared to order with fresh, breakfast-ready ingredients. For instance, the Crab-Acado Scrambler scrambles together griddled crabcakes, fresh avocado, bacon, spinach, caramelized red onion, and a creamy hollandaise. On the other hand, the new Chorizo Scrambler features fresh tomatoes, avocado, and a citrus chili crema scrambled together with crumbled sausage. Lastly, the Veggie Scrambler features a fresh mix of grilled mushrooms, hand-diced tomatoes, spinach, feta, and hollandaise sauce.
As Eggs Up Grill's CEO Ricky Richardson says of the new offering, "Product innovation for Eggs Up Grill is about building on what we know our guests will love. Our made-to-order omelets are hugely popular, so our Team developed Scramblers using the flavors that our guests crave, presenting them in a fun, creative way."
Image Credit: Eggs Up Grill
The new Scramblers line-up consists of hand-cracked, farm-fresh eggs, prepared to order with fresh, breakfast-ready ingredients. For instance, the Crab-Acado Scrambler scrambles together griddled crabcakes, fresh avocado, bacon, spinach, caramelized red onion, and a creamy hollandaise. On the other hand, the new Chorizo Scrambler features fresh tomatoes, avocado, and a citrus chili crema scrambled together with crumbled sausage. Lastly, the Veggie Scrambler features a fresh mix of grilled mushrooms, hand-diced tomatoes, spinach, feta, and hollandaise sauce.
As Eggs Up Grill's CEO Ricky Richardson says of the new offering, "Product innovation for Eggs Up Grill is about building on what we know our guests will love. Our made-to-order omelets are hugely popular, so our Team developed Scramblers using the flavors that our guests crave, presenting them in a fun, creative way."
Image Credit: Eggs Up Grill
Trend Themes
1. Customized Breakfast Experience - Opportunity to enhance customer engagement by offering personalized breakfast dishes made to order.
2. Innovative Breakfast Ingredient Combinations - Potential for culinary exploration and differentiation through unique and unexpected breakfast ingredient pairings.
3. Limited-time Menu Offerings - Leveraging scarcity as a strategy to create buzz and drive demand for exclusive breakfast items.
Industry Implications
1. Restaurant Industry - Adapting menus to cater to changing consumer preferences in the breakfast segment with customizable and inventive dishes.
2. Food Service Sector - Exploring new flavor profiles and menu concepts to attract customers seeking innovative breakfast options.
3. Hospitality Sector - Introducing limited-time breakfast offerings to create a sense of urgency and excitement among guests looking for unique dining experiences.
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