The Scented Shoelaces are Made for Hipsters and Girly Tweens
Meghan Young — November 6, 2011 — Fashion
References: scentedshoelaces & refinery29
Forget about scented stickers, friendship bracelets and other former childhood mementos, the next generation can now wear Scented Shoelaces. Yes, they are made for footwear but, as the pictures show, girls will also be rocking them as bracelets or even belts.
Targeting pre-teen girls, and the handful of quirky hipsters willing to make this work for their unique, statement-making style, these Scented Shoelaces are available in 25 different fragrances. These include pancake batter, bubble gum, tropical fruits and more.
Manufactured by New York-based company Apparel Dynasty, these Scented Shoelaces will surely be on every girl’s Christmas wishlist. These unique designs make shoes smell better, and help jazz up any outfit. Just don't be tempted to eat a pair of these fragrant designs!
Targeting pre-teen girls, and the handful of quirky hipsters willing to make this work for their unique, statement-making style, these Scented Shoelaces are available in 25 different fragrances. These include pancake batter, bubble gum, tropical fruits and more.
Manufactured by New York-based company Apparel Dynasty, these Scented Shoelaces will surely be on every girl’s Christmas wishlist. These unique designs make shoes smell better, and help jazz up any outfit. Just don't be tempted to eat a pair of these fragrant designs!
Trend Themes
1. Scented Accessories - The trend of scented shoelaces and other scented accessories is gaining popularity among pre-teen girls and quirky hipsters, creating a market for unique and statement-making style.
2. Multi-purpose Fashion - The demand for fashion items that can be used in multiple ways, such as wearing scented shoelaces as bracelets or belts, indicates a trend towards versatile and adaptable fashion.
3. Customizable Fragrances - The availability of scented shoelaces in 25 different fragrances, ranging from pancake batter to tropical fruits, reflects a growing trend towards personalized and customizable scents in fashion accessories.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can capitalize on scented shoelaces and other scented accessories to cater to the demand for unique, customizable, and multi-purpose fashion items.
2. Gift and Toy Industry - The gift and toy industry can tap into the trend of scented shoelaces as a unique and trendy gift option for pre-teen girls, especially during festive occasions like Christmas.
3. Fragrance Industry - The fragrance industry can explore collaborations with fashion brands to create scented fashion accessories like shoelaces, expanding their product offerings beyond traditional perfumes and colognes.
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