The Yankee Candle Balsam & Cedar Scented Firelog is Aromatic
Michael Hemsworth — December 13, 2021 — Art & Design
References: yankeecandle & thegreenhead
The Yankee Candle Balsam & Cedar Scented Firelog is an aromatic solution for consumers seeking out a way to enhance their holiday get-togethers with a touch of premium fragrance when sitting by the fire. The firelog is a clean burning piece of wood that will burn for up to three-hours and is infused with the namesake scents of balsam and cedar to complement the fireplace experience. The log itself is reported to be a much cleaner alternative to conventional firewood and produces up to 80% less carbon monoxide and 75% less particulate matter.
The Yankee Candle Balsam & Cedar Scented Firelog comes in packs of four and comes as an alternative option to scented candles to expand on the brand's existing offerings.
The Yankee Candle Balsam & Cedar Scented Firelog comes in packs of four and comes as an alternative option to scented candles to expand on the brand's existing offerings.
Trend Themes
1. Scented Firelogs - Scented firelogs are a new way to enhance fireplaces with premium fragrances, creating a market for firelog companies to expand their product offerings and cater to consumers’ scent preferences.
2. Clean Burning Woods - Clean burning firelogs made from wood are a more environmentally-friendly alternative to conventional firewood, leading to innovation opportunities in the firewood industry to create sustainable products that reduce carbon emissions.
3. Alternative Options to Scented Candles - Scented firelogs provide a new way for candle companies to expand their product offerings and cater to consumers’ preferences for alternative options to scented candles.
Industry Implications
1. Firelog Industry - The firelog industry can explore creating more scented firelogs with innovative fragrances and festive scents, catering to consumers seeking out new ways to enhance their holiday get-togethers.
2. Firewood Industry - The firewood industry can invest in creating more sustainable and clean-burning products to reduce carbon emissions and appeal to environmentally-conscious consumers.
3. Candle Industry - The candle industry can expand their product offerings to include alternative options to scented candles, like scented firelogs that provide long-lasting fragrances and produce fewer pollutants.
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