Almond Breeze Almondmilk Positions Itself as Santa's Favorite Milk
Laura McQuarrie — November 22, 2024 — Marketing
References: bluediamond & businesswire
Almond Breeze Almondmilk, the creamy plant-based milk with less sugar and fewer calories than traditional milk, declared itself Santa's favorite milk this holiday season. As the brand shared in a press release, "While Santa doesn’t usually ask for gifts, this year he’s calling on families to bring a lighter taste to the holidays by leaving out a glass of Almond Breeze with his plate of cookies."
Throughout the holiday season and beyond, families can appreciate Almond Breeze Unsweetened Original just as much as Santa, since it shares the natural sweetness of almonds without added sugar. Alternatively, Almond Breeze Almondmilk Nog is a limited-time holiday exclusive that offers all the richness and creaminess of traditional eggnog with just 70 calories per serving—and without any dairy, lactose, gluten, soy or eggs.
Throughout the holiday season and beyond, families can appreciate Almond Breeze Unsweetened Original just as much as Santa, since it shares the natural sweetness of almonds without added sugar. Alternatively, Almond Breeze Almondmilk Nog is a limited-time holiday exclusive that offers all the richness and creaminess of traditional eggnog with just 70 calories per serving—and without any dairy, lactose, gluten, soy or eggs.
Trend Themes
1. Plant-based Holiday Drinks - Seasonal beverages made from plant sources provide healthier and inclusive alternatives for festive celebrations.
2. Low-calorie Festive Options - Substitutes like Almond Breeze Almondmilk Nog offer low-calorie versions of traditional holiday favorites, catering to health-conscious consumers.
3. Sugar-free Indulgences - Almond Breeze Unsweetened Original offers consumers a naturally sweet yet sugar-free option, promoting a healthier lifestyle without compromising on taste.
Industry Implications
1. Food and Beverage - The introduction of plant-based holiday drinks allows for expansion into seasonal markets and appeals to dietary-conscious consumers.
2. Health and Wellness - By offering low-calorie and sugar-free holiday treats, companies can attract health-conscious individuals looking to enjoy festive flavors without guilt.
3. Dairy Alternatives - Innovations in plant-based milk products are providing consumers with diverse non-dairy options for both everyday use and special occasions.
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