Samsung Unveils its New Hyper Connected Device at CES 2013
Tia Clarke — January 9, 2013 — Tech
References: weallshare.samsung
The Samsung All Share device allows users to wirelessly and swiftly stream video, photos, music and files across Samsung smart devices, using one handy device.
Samsung will unveil this extraordinary application in an extraordinary manner on a purpose built stage at the Consumer Electronics Show in Las Vegas this week.
The entire experience will be streamed live on January 9th 2013 at 2pm PST at www.weallshare.samsung.com. Leo Burnett has also created a breathtaking film ‘We All Share’ to mark the release. The film conveys the message ‘the more we share, the more connected we become.’
The public is invited to take part in the global conversation asking: ‘What does sharing mean to you?’ by hashtagging twitter and Instagram photos with #weallshare.
Samsung will unveil this extraordinary application in an extraordinary manner on a purpose built stage at the Consumer Electronics Show in Las Vegas this week.
The entire experience will be streamed live on January 9th 2013 at 2pm PST at www.weallshare.samsung.com. Leo Burnett has also created a breathtaking film ‘We All Share’ to mark the release. The film conveys the message ‘the more we share, the more connected we become.’
The public is invited to take part in the global conversation asking: ‘What does sharing mean to you?’ by hashtagging twitter and Instagram photos with #weallshare.
Trend Themes
1. Seamless-sharing Devices - The rise of seamless-sharing devices presents opportunities for companies in the technology, home automation and entertainment industries to create innovative, easy-to-use gadgets that prioritize convenient data sharing.
2. Hyper-connected Living - The trend toward hyper-connected living creates groundbreaking opportunities for companies in the smart home, health and fitness, and transportation industries who are investing in technology that can seamlessly integrate different devices and promote holistic experiences.
3. Crowdsourced Marketing - The trend toward crowdsourced marketing campaigns allows for companies in the technology, social media, and advertising industries to create interactive and engaging brand campaigns that are driven by consumer input.
Industry Implications
1. Technology - Technology companies have opportunities to drive disruption in seamless-sharing and hyper-connectivity by developing gadgets that make it easy to share data, integrate different devices, and promote a seamlessly connected lifestyle.
2. Home Automation - Home automation companies have opportunities to drive disruption in seamless-sharing and hyper-connectivity by developing home devices that are efficient and easy to use, encourage greater connectivity and integration of different devices, and promote significant convenience.
3. Advertising - Advertising companies have opportunities to drive disruption by creating successful crowdsourced marketing campaigns that are driven by consumer input, are interactive and engaging, and promote a strong brand identity.
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