sacai Taps ACRONYM for Its Spring/Summer 2022 Collection
Niko Pajkovic — February 4, 2022 — Fashion
References: store.sacai.jp & hypebeast
Japanese luxury fashion label sacai has announced that it will be launching its Spring/Summer 2022 collection, which will include a new collab with Errolson Hugh’s ACRONYM.
For the exciting new collab, the brands have merged two distinct ideas to develop entirely groundbreaking designs and styles. In particular, the collection sees sacai's signature silhouettes and fabrics infused with ACRONYM’s high-tech elements. As a result, a line of fresh new bomber jackets, parkas, and trench coats arrive for men, while the two brands deliver a midi dress, cropped jacket, and woven skirt for women.
“Having known Chitose, and of course sacai, for many years, this collaboration is the ideal kind of cross-pollination,” said Hugh. “And as I believe you can see from the results, it’s a true blend of the philosophies of both brands, where the sum is greater than the parts.”
Image Credit: sacai x ACRONYM
For the exciting new collab, the brands have merged two distinct ideas to develop entirely groundbreaking designs and styles. In particular, the collection sees sacai's signature silhouettes and fabrics infused with ACRONYM’s high-tech elements. As a result, a line of fresh new bomber jackets, parkas, and trench coats arrive for men, while the two brands deliver a midi dress, cropped jacket, and woven skirt for women.
“Having known Chitose, and of course sacai, for many years, this collaboration is the ideal kind of cross-pollination,” said Hugh. “And as I believe you can see from the results, it’s a true blend of the philosophies of both brands, where the sum is greater than the parts.”
Image Credit: sacai x ACRONYM
Trend Themes
1. Technical Fashion Collaboration - Trend towards fashion labels collaborating with high-tech brands to produce new, never-seen-before designs.
2. Signature Silhouettes Infused with High-tech Elements - The use of high-tech fabrics and design elements being incorporated into traditional fashion designs to create something entirely new and innovative.
3. Blending Philosophies to Create Greater Results - Fashion brands working together to create unique looks that embody the ethos of both brands and result in something that is greater than the sum of its parts.
Industry Implications
1. Fashion Industry - The trend towards technical fashion will continue to grow, pushing fashion brands to incorporate high-tech elements into traditional designs to create something entirely new.
2. Technology Industry - High-tech companies collaborating with fashion brands to create products that push the limits of design and incorporate technology in ways never before seen in fashion.
3. Retail Industry - With the rise of technical fashion collaborations, retailers must adapt to carrying these unique, high-tech styles in their stores and online, or risk being left behind in the ever-changing fashion landscape.
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