The Ruby Love Pantie Collection Prevents Accidental Period Leaks
Grace Mahas — November 8, 2019 — Fashion
References: rubylove
In an effort to give women more menstrual care options, the Femtech apparel line, Ruby Love, launched a new collection of period panties that boasts cutting-edge leak-proof technology. The brand was born from a need to provide women their new go-to underwear during their period. The panties boast a dri-tech mesh, organic cotton, and a built-in absorbent liner.
The Ruby Love collections boast an array of flattering cuts for all body shapes including the 'Bikini' to keep you covered during the day, the Hipster offers a lower rise and are great for sleeping in, the Hi-Cut features tummy control and maximum coverage for lasting comfort. The panties come in a variety of fun prints ranging from magenta blue to snakeskin grey.
The Ruby Love collections boast an array of flattering cuts for all body shapes including the 'Bikini' to keep you covered during the day, the Hipster offers a lower rise and are great for sleeping in, the Hi-Cut features tummy control and maximum coverage for lasting comfort. The panties come in a variety of fun prints ranging from magenta blue to snakeskin grey.
Trend Themes
1. Period-proof Underwear - Developing innovative underwear with dri-tech mesh and built-in absorbent liner technology for menstrual protection.
2. Femtech Apparel - Combining fashion and technology to create clothing that caters specifically to women's health needs like menstrual hygiene and comfort.
3. Flattering Cuts for All Body Shapes - Designing diverse and inclusive collections that feature cuts for all body types for maximum comfort and confidence.
Industry Implications
1. Femtech - Creating tech solutions for women's health needs, such as menstrual hygiene, fertility, and sexual health.
2. Apparel and Fashion - Developing apparel using innovative materials and designs to cater to specific needs and create new opportunities for growth.
3. Beauty and Personal Care - Creating products and services for personal hygiene and care that cater to menstrual health and comfort for women.
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