Royal Mail 'Great British Fashion' Stamp Line is Classically English
Jennifer Gosnell — May 17, 2012 — Marketing
References: mirror & fashionologie
To celebrate the influence of major designers on British fashion, the Royal Mail 'Great British Fashion' stamp collection has been released. Giving a nod to designers Alexander McQueen, Jean Muir, Ossie Clark, Granny Takes a Trip, Hardy Armies, Normal Hartell, Paul Smith, Tommy Nutter, Vivienne Westwood and Zandra Rhodes, the beautiful artistic stamps offer a lovely beautification of the Postage system.
As major fashion designers, either in the present or in the past, these designers are among those that Britain considers to have had the most influence on the history and overall aesthetic of the modern day fashion industry. The beautiful Royal Mail 'Great British Fashion' stamp collection is a gorgeous homage to one of the most fashionable areas in the world.
As major fashion designers, either in the present or in the past, these designers are among those that Britain considers to have had the most influence on the history and overall aesthetic of the modern day fashion industry. The beautiful Royal Mail 'Great British Fashion' stamp collection is a gorgeous homage to one of the most fashionable areas in the world.
Trend Themes
1. Fashionable Postage - The combination of fashion and postage presents an opportunity for further fashionable branding and marketing initiatives.
2. Great British Fashion - British fashion could be further promoted through collaboration between designers and other industries.
3. Stamp Collection - Stamp collecting could become more popular among fashion enthusiasts due to the popularity of the 'Great British Fashion' collection.
Industry Implications
1. Fashion Industry - Fashion brands may benefit from collaborating with other industries, such as postage, to increase visibility and awareness.
2. Postal Industry - The postal industry can increase engagement from customers through the use of artistic and creative stamps.
3. Collectibles Industry - The popularity of stamp collecting may increase among fashion enthusiasts, providing opportunities for the collectibles industry to offer fashion-related products.
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