Royal Dynamite T-Shirts Generate Buzz About Education Issues
Sarah Moore — July 7, 2012 — Social Good
References: royaldynamite
Royal Dynamite is a socially responsible T-shirt line that collaborates with various local artists and brands to create clothing that spreads awareness about education and other causes.
The line focuses on creating unique and crowdsourced garments that provide a platform for local creative minds to showcase their design talents. Giving back to the community is a central part of the brand’s business model and they have recently launched the RD Cares initiative whereby every shirt sold is part of a one-for-one program that provides low-income, marginalized youth with access to school materials.
For each garment that is purchased, the company then gives a child in need one of their RD Educational Care packages which contains a pencil, eraser, sharpener and composition notebook.
Contact Information
Royal Dynamite website
Royal Dynamite on Facebook
Royal Dynamite on Twitter
Royal Dynamite on Tumblr
Royal Dynamite on Pinterest
The line focuses on creating unique and crowdsourced garments that provide a platform for local creative minds to showcase their design talents. Giving back to the community is a central part of the brand’s business model and they have recently launched the RD Cares initiative whereby every shirt sold is part of a one-for-one program that provides low-income, marginalized youth with access to school materials.
For each garment that is purchased, the company then gives a child in need one of their RD Educational Care packages which contains a pencil, eraser, sharpener and composition notebook.
Contact Information
Royal Dynamite website
Royal Dynamite on Facebook
Royal Dynamite on Twitter
Royal Dynamite on Tumblr
Royal Dynamite on Pinterest
Trend Themes
1. Socially Responsible Fashion - Opportunity to create clothing that spreads awareness about social causes and gives back to the community through unique and crowdsourced designs.
2. Crowdsourced Design Collaboration - Opportunity to collaborate with local artists and brands to create unique and innovative garments that showcase design talents and generate buzz.
3. One-for-one Giving Initiatives - Opportunity to implement one-for-one programs that provide marginalized youth with access to school materials, creating a positive impact through each purchase.
Industry Implications
1. Fashion - Fashion industry can explore socially responsible initiatives and collaborations to create awareness and give back to the community.
2. Art - Art industry can leverage crowdsourced design collaborations with fashion brands to showcase local talents and create unique products that generate buzz.
3. Education - Education industry can explore one-for-one giving initiatives to provide low-income, marginalized youth with access to school materials and support their educational journey.
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