The Vogue Australia 'Two if by Sea' Editorial is Endlessly Passionate
— July 22, 2013 — Fashion
References: search.vogue.au & coupde.foudre.co
The latest editorial for Vogue Australia, aptly titled 'Two if by Sea,' places a young, amorous couple at a romantic seaside that beautifully juxtaposes the duo's luxurious formal wear.
Instead of shooting this formally dressed couple in a ballroom, or an aristocratic drawing room, photographer Will Davidson chose instead to capture them cuddling amid a broken-down old sailboat near a cloudy, gray sea. The resulting photography gives this editorial the feeling as if the couple had eloped, running away from everyone they know in order to be alone.
By giving 'Two if by Sea' a simple, romantic backstory, Vogue Australia has made the editorial a hundred times more interesting, since the emotions represented throughout the photo shoot are both relatable and absorbing, causing romantics everywhere to stop and flip through these photos, perhaps recalling similar experiences at similar seasides.
Instead of shooting this formally dressed couple in a ballroom, or an aristocratic drawing room, photographer Will Davidson chose instead to capture them cuddling amid a broken-down old sailboat near a cloudy, gray sea. The resulting photography gives this editorial the feeling as if the couple had eloped, running away from everyone they know in order to be alone.
By giving 'Two if by Sea' a simple, romantic backstory, Vogue Australia has made the editorial a hundred times more interesting, since the emotions represented throughout the photo shoot are both relatable and absorbing, causing romantics everywhere to stop and flip through these photos, perhaps recalling similar experiences at similar seasides.
Trend Themes
1. Romantic Seaside Photography - There's an opportunity to explore creative ways to capture romantic moments beyond traditional settings.
2. Relatable Emotional Photography - Creating an authentic connection with the audience by capturing raw emotions and relatable experiences in photography.
3. Luxury Formal Wear for Non-traditional Settings - Disruptive innovation opportunity to showcase luxury formal wear in unique settings beyond typical ballrooms or aristocratic drawing rooms.
Industry Implications
1. Fashion - Exploring new and unique ways to showcase high-end fashion photography beyond traditional settings.
2. Wedding Photography - Capturing romantic moments that tell a unique love story in non-traditional settings and styles.
3. Travel and Tourism - Promoting romantic seaside destinations and unique experiences that evoke emotions, drawing a connection with potential travelers.
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