ROA Introduces a Range of Footwear for Mountain Enthusiasts
References: roa-hiking & highsnobiety
Italian label ROA drops its latest collection for the Fall/Winter 2018 season, with a strong inspiration drawn from a hiking lifestyle. The label sees two new versions of its signature boots, elevated with soft Kudu leather materials adorned with either a cracked antique design in a dark brown tone, a worn-in paint splatter design in black, or a stone-washed iteration in gray. The latest hiking shoes boast some colorful touches as well with some bright blue among pearl grey and dark red.
The pieces see high-tech mesh materials, parachute nylon fabrics, and kudu hide across its exteriors. Notably, the design delivers functionality through its lightweight element, with high shock resistant heel with a granular feel. It is constructed using the same fiber used to develop bullet-proof vets. Finally, the outline on the Vibram foundation prepares itself for any terrain.
The pieces see high-tech mesh materials, parachute nylon fabrics, and kudu hide across its exteriors. Notably, the design delivers functionality through its lightweight element, with high shock resistant heel with a granular feel. It is constructed using the same fiber used to develop bullet-proof vets. Finally, the outline on the Vibram foundation prepares itself for any terrain.
Trend Themes
1. Hiking-inspired Footwear - Disruptive innovation opportunity: Develop sustainable and eco-friendly hiking-inspired footwear using innovative materials.
2. High-tech Mesh Materials - Disruptive innovation opportunity: Create high-performance sports apparel using advanced mesh materials for improved breathability and comfort.
3. Functional Lightweight Design - Disruptive innovation opportunity: Design and manufacture lightweight and durable products for outdoor enthusiasts that offer optimal functionality and comfort.
Industry Implications
1. Outdoor Apparel - Disruptive innovation opportunity: Integrate smart technology into outdoor apparel for enhanced performance and safety.
2. Footwear Manufacturing - Disruptive innovation opportunity: Incorporate sustainable manufacturing practices and materials in the production of footwear.
3. Sporting Goods - Disruptive innovation opportunity: Develop innovative and high-performance sporting goods that cater to the needs of athletes and outdoor enthusiasts.
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