The Rip Curl Watch Lets Surfers Get in on the Smart Watch Movement
Michael Baxter — April 22, 2014 — Tech
The Rip Curl watch is the newest in the long line of smart watches that have bombarded the market in the past few years. This watch is different, in that it targets a very niche market that gets very little love when it comes to tech. The surfer market has been severely underrepresented when it comes to new technological innovations and the Rip Curl watch is taking steps to correct that.
To start, the watch is obviously waterproof, as if it wasn't, there would be some serious functional problems. The actual tech is dedicated to the sport as well. The watch shows you your speed, amount of waves you've ridden and even your top speed as you ride the waves.
Surfers may be the least represented in the tech scene, but when they do get shine they get amazing pieces of tech like the Rip Curl watch.
To start, the watch is obviously waterproof, as if it wasn't, there would be some serious functional problems. The actual tech is dedicated to the sport as well. The watch shows you your speed, amount of waves you've ridden and even your top speed as you ride the waves.
Surfers may be the least represented in the tech scene, but when they do get shine they get amazing pieces of tech like the Rip Curl watch.
Trend Themes
1. Smart-surfing Technology - Developing smart wearables exclusively catering to the niche market of surfing to improve surfing experience.
2. Waterproof Smartwatches - Creating smartwatches with waterproof technology to cater to outdoor activities and environments like surfing.
3. Sports Oriented Smart Wearables - Designing smartwatches dedicated to a specific sport or activity, enhancing the user's experience and performance.
Industry Implications
1. Wearable Technology - The potential of creating waterproof smart wearables designed specifically for water-based sports like surfing, kayaking, and swimming.
2. Sports Technology - The opportunity to develop sports-oriented wearable technology to cater to the needs of diverse sporting activities, thereby enhancing user experience and performance.
3. Outdoor & Adventure Industry - Creating durable and waterproof technology for the outdoor and adventure industry to help users stay connected and improve their adventurous experience.
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