The Ricola Luscious Apple Mint is Vegan-Friendly and Sugar-Free
Michael Hemsworth — June 30, 2021 — Marketing
References: ricola & conveniencestore
The Ricola Luscious Apple Mint lozenges are the latest flavor option from the brand that will provide consumers with a free-from candy to enjoy. The candy is crafted with the brand's signature blend of 13 Swiss Alpine herbs, while also featuring a vegan-friendly recipe that is sweetened with stevia instead of sugar and has just six-calories each. The candies are made with herbs that are sourced from more than 100 Swiss mountain farmers who don't use artificial pesticides or herbicides to treat their crops.
The Ricola Luscious Apple Mint lozenges come in an eye-catching green box that is being rolled out in the UK at a price point of £1.99 each. The product is likely to be welcomed by consumers seeking out a more herbaceous yet sweet and minty candy to enjoy.
The Ricola Luscious Apple Mint lozenges come in an eye-catching green box that is being rolled out in the UK at a price point of £1.99 each. The product is likely to be welcomed by consumers seeking out a more herbaceous yet sweet and minty candy to enjoy.
Trend Themes
1. Vegan-friendly Candy - The rise of veganism and consumer demand for plant-based products presents an opportunity for companies to develop and market vegan-friendly candy made with natural and healthy ingredients.
2. Sugar-free Snacks - With growing concerns over the negative effects of sugar on health, companies can tap into the demand for sugar-free snacks by developing tasty alternatives that use natural sweeteners like stevia.
3. Sustainable Sourcing - Consumers are increasingly conscious about the environmental impact of food production, creating an opportunity for companies to demonstrate ethical and sustainable sourcing of ingredients to attract eco-conscious consumers.
Industry Implications
1. Confectionery - Confectionery companies can innovate in the area of vegan-friendly and sugar-free candy using natural, healthy ingredients to cater to the growing consumer demand for healthy and ethical snacking options.
2. Herbal Supplements - Herbal supplement companies can leverage the trend towards natural ingredients by using sustainable sourcing practices for herbs and natural sweeteners to create a range of supplements and health-enhancing products.
3. Retail - Retail outlets can cater to the trend of ethical and sustainable consumption by stocking products that are vegan-friendly, sugar-free, and made with sustainable and ethically-sourced ingredients in order to attract and retain conscious consumers.
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