RETROSUPERFUTURE Sunglasses Integrate All Eras in Their Design
Simal Yilmaz — March 13, 2013 — Fashion
References: store.retrosuperfuture & hypebeast
After his huge success of the SUPER launch in spring 2007, Daniel Beckerman is now releasing his 2013 RETROSUPERFUTURE sunglasses on the market.
Hence the name of his brand, the sunglasses have noticeable elements of the retro fashion, which are skillfully combined with an ironically futuristic look.
SUPER’s new 2013 releases include versions of the America, Luciano and Ciccio frames in various lens colors and interesting frame detailing. The gold frame centers and the leather-wrapped corners create a street-glam look that is really in right now.
Despite the low expectations of an aesthetically top-notch brand, SUPER is also uses high quality materials and presents admirable craftsmanship. Their frames made in Italy from premium materials and they use Zeiss lenses which competently fulfill their protective quality.
Hence the name of his brand, the sunglasses have noticeable elements of the retro fashion, which are skillfully combined with an ironically futuristic look.
SUPER’s new 2013 releases include versions of the America, Luciano and Ciccio frames in various lens colors and interesting frame detailing. The gold frame centers and the leather-wrapped corners create a street-glam look that is really in right now.
Despite the low expectations of an aesthetically top-notch brand, SUPER is also uses high quality materials and presents admirable craftsmanship. Their frames made in Italy from premium materials and they use Zeiss lenses which competently fulfill their protective quality.
Trend Themes
1. Retro-futuristic Sunglasses - Opportunity to combine vintage design elements with futuristic aesthetics to create unique sunglasses for fashion-forward consumers
2. Street-glam Fashion - Chance to incorporate gold frame centers and leather-wrapped corners in sunglasses to tap into the current street-glam trend
3. High-quality Craftsmanship - Potential to create sunglasses that are not only aesthetically appealing but also made from premium materials with excellent craftsmanship
Industry Implications
1. Fashion Accessories - Opportunity for the fashion industry to design and produce retro-futuristic sunglasses that cater to consumer demands for unique and stylish eyewear
2. Luxury Goods - Potential for luxury brands to create high-end sunglasses with street-glam elements, appealing to affluent consumers
3. Eyewear Manufacturing - Chance for eyewear manufacturers to produce high-quality sunglasses using premium materials and advanced crafting techniques
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