Sainsbury's Uses Digital Displays to Automatically Update Prices
Laura McQuarrie — March 4, 2015 — Business
References: j-sainsbury & engadget
In order to cut down on paper use and the need to manually update retail tags, Sainsbury’s updated its shelves with e-ink technology. In place of paper tags, digital pricing displays are now used to show an item's description, cost, item number and barcode. A trial of the high-tech displays has been installed at Sainsbury’s Shoreditch Old Street Local location to determine if this technology will be rolled out on a larger scale.
These e-ink retail tags have the ability to be colored and updated automatically as needed from a secure central system. Another impressive feature of the tags is that they're resistant to the cold, so that the displays are still legible in the freezer section of the grocery store. Saving paper and time, this system could be a staple of retail stores in the future.
These e-ink retail tags have the ability to be colored and updated automatically as needed from a secure central system. Another impressive feature of the tags is that they're resistant to the cold, so that the displays are still legible in the freezer section of the grocery store. Saving paper and time, this system could be a staple of retail stores in the future.
Trend Themes
1. E-ink Technology - The use of e-ink technology in retail tags can revolutionize pricing displays and reduce paper usage.
2. Digital Pricing Displays - Digital pricing displays with automatic updates offer convenience and efficiency for retailers.
3. Cold-resistant Displays - Cold-resistant e-ink retail tags enable clear and legible pricing information in freezer sections, opening up opportunities for temperature-sensitive industries.
Industry Implications
1. Retail - The retail industry can benefit from adopting e-ink retail tags to streamline pricing updates and enhance customer experience.
2. Technology - Innovations in e-ink technology open up new prospects for the technology industry, particularly in digital displays and automatic updates.
3. Grocery - The grocery industry, especially in freezer sections, can leverage cold-resistant e-ink displays to provide accurate pricing information to customers.
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