Peach & Lily's 'KBeauty Rescue Balm' Intensely Hydrates the Skin
Laura McQuarrie — August 16, 2018 — Fashion
References: peachandlily & allure
Peach & Lily's 'KBeauty Rescue Balm' is a new product that boasts an "intensely hydrating" formula that soaks into the skin to moisturize and protect it. While most balms and salves that are familiar to North American consumers have a certain consistency, this product from Peach & Lily has a base of sunflower oil, which makes it more liquid and easily able to soak into the skin.
The universal balm is made without mineral oil or petrolatum, yet it does feature carnauba and candelilla wax, turmeric root, eggplant fruit and coptis root extracts, as well as ceramides. This potent combination of ingredients is useful for providing relief to skin that is dry, flaky, chapped or rough, and may be applied as needed.
The universal balm is made without mineral oil or petrolatum, yet it does feature carnauba and candelilla wax, turmeric root, eggplant fruit and coptis root extracts, as well as ceramides. This potent combination of ingredients is useful for providing relief to skin that is dry, flaky, chapped or rough, and may be applied as needed.
Trend Themes
1. Intense Hydration - The trend of intensely hydrating skincare products allows for disruptive innovation in the beauty industry, creating new opportunities for companies to develop and market effective moisturizing balms.
2. Liquid Formulas - The rise of skincare products with liquid formulas provides a disruptive innovation opportunity for companies to create innovative and easily absorbed balms that offer unique benefits and solutions to consumers' skincare concerns.
3. Natural Ingredients - The trend towards skincare products featuring natural ingredients presents a disruptive innovation opportunity for companies to develop reparative balms using organic and plant-based extracts, appealing to consumers seeking clean and sustainable beauty options.
Industry Implications
1. Beauty and Cosmetics - The beauty and cosmetics industry has the opportunity to leverage the trend of intensely hydrating skincare products by developing and launching reparative balms that provide deep hydration and nourishment to the skin.
2. Skincare - The skincare industry can take advantage of the rise of liquid formulas in skincare products by creating innovative and easily absorbed balms that target specific skincare concerns such as dryness, flakiness, and roughness.
3. Natural and Organic - The natural and organic industry can tap into the trend of skincare products featuring natural ingredients by developing reparative balms made with organic and plant-based extracts that cater to the growing demand for clean and sustainable beauty solutions.
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