New Online Service 'Rent Maternity Wear' Makes Pregnancy Cheap
Allison Love — June 20, 2010 — Fashion
References: rentmaternitywear & inhabitots
This Rent Maternity Wear concept is actually a very smart idea that is guaranteed to be popular. The idea is that new moms go through stages of pregnancy pretty quickly, and maternity wear is pretty expensive.
Why not just start a business that allows future moms to rent out clothing for special occasions or simply for different stages of their pregnancies? Rent Maternity Wear does just that, even renting out high-end lines of fashion-conscious clothes. The prices start at $35 per week of clothing and fluctuate from there depending on how long you have the clothing. So smart!
Why not just start a business that allows future moms to rent out clothing for special occasions or simply for different stages of their pregnancies? Rent Maternity Wear does just that, even renting out high-end lines of fashion-conscious clothes. The prices start at $35 per week of clothing and fluctuate from there depending on how long you have the clothing. So smart!
Trend Themes
1. Lease-as-a-service - Businesses can explore opportunities in the rental/leasing industry by creating new subscription-based models, offering different pricing tiers for maternity wear rental like Rent Maternity Wear.
2. Sustainable Fashion - Companies can offer a sustainable product line of maternity wear, targeting environmentally-conscious customers by promoting renting as an eco-friendly option over traditional retail fashion.
3. Tech-enabled Rentals - By leveraging technology such as AI and machine learning, companies can create an optimal rental experience for customers. An example could be to personalize maternity wear recommendations based on the customer's size, preferences, and shopping behavior.
Industry Implications
1. Fashion Rental Services - Companies can disrupt the traditional maternity wear industry by offering fashion rental services like Rent Maternity Wear, subsequently providing an affordable option to expectant mothers.
2. E-commerce - E-commerce businesses can explore offering rental services in the baby/ maternity wear category by designing an easy-to-use platform with the latest fashion trends and options for pregnant and expectant mothers.
3. Sustainability - Businesses in the sustainability and environment space can enter the maternity wear industry and offer eco-friendly renting options, positioning themselves as thought leaders in sustainable fashion.
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