Graffiti Artist Rene Turrek Painted This BMW With a 'Joker' Motif
Mary Van Puymbroeck — August 15, 2017 — Autos
References: facebook & highsnobiety
German graffiti artist, Rene Turrek, has reinterpreted this BMW i8 with a 'Suicide Squad' twist.
Inspired by Jard Leto's 'Joker' character in the blockbuster hit Suicide Squad, Turrek painted this sportscar with a villainous twist. The hood of the car has been redone with the Joker's image and a toxic green background. The rear of the car features black and white spades with skulls in the middle of them for a stylized, yet menacing touch. The front side panel has been marked with 'Ha's' as though the joker hacked the paint job himself. Surrounding LED lights can be turned on with a remote to bring this epic paint job to life.
The resulting product by Rene Turrek is whimsical and dark. It embodies the tone of the film while highlighting the fine design of the car itself.
Inspired by Jard Leto's 'Joker' character in the blockbuster hit Suicide Squad, Turrek painted this sportscar with a villainous twist. The hood of the car has been redone with the Joker's image and a toxic green background. The rear of the car features black and white spades with skulls in the middle of them for a stylized, yet menacing touch. The front side panel has been marked with 'Ha's' as though the joker hacked the paint job himself. Surrounding LED lights can be turned on with a remote to bring this epic paint job to life.
The resulting product by Rene Turrek is whimsical and dark. It embodies the tone of the film while highlighting the fine design of the car itself.
Trend Themes
1. Art-inspired Car Customization - There is a disruptive innovation opportunity for car customization companies to offer artistic services that transform ordinary vehicles into unique works of art that reflect pop culture and other trends.
2. Graffiti-style Car Designs - There is a potential disruptive innovation opportunity for automakers to collaborate with renowned graffiti artists to develop limited-edition graffiti-style car designs that appeal to younger consumers.
3. Integrated Smart Lighting on Cars - There is a disruptive innovation opportunity for car manufacturers to integrate customizable LED lighting features that can be controlled using a remote, adding increased personalization to their vehicles.
Industry Implications
1. Automotive Customization Companies - Automotive customization companies can leverage the trend of car customization inspired by art to offer creative and unique customization services that allow consumers to make a statement with their vehicles.
2. Auto Manufacturers - Auto manufacturers can collaborate with graffiti artists to create limited-edition designs that help them stand out in a crowded market, particularly for younger consumers drawn to unique, trendy, unconventional designs.
3. LED Lighting Technology Companies - Companies that manufacture LED lighting products can work with car manufacturers to create innovative lighting solutions that provide increased personalization options for consumers, and differentiation opportunities for car brands.
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