'Renaissance Time' by Sveta Sokolova Takes Us Back to the 16th Century
Marissa Brassfield — March 8, 2010 — Fashion
References: svetasokolova & behance.net
Some of my favorite classes at Penn were the ones that focused on Renaissance-era literature and culture; it's no wonder, then, that 'Renaissance Time' by Sveta Sokolova appeals to me. With fashions like giant headwear bonnets, poufy diaphanous sleeves and corsets, this shoot is right at home with couture creations we've seen strutting down catwalks in prior seasons.
See more shots from 'Renaissance Time' by Sveta Sokolova above.
Implications - Classic styles are appealing due to their ability to remind customers of simpler times. Products that incorporate older elements with modern ones attract a wider audience than ones that just focus on either or. Companies could develop their items with these aspects in mind to generate more interest in their brand.
See more shots from 'Renaissance Time' by Sveta Sokolova above.
Implications - Classic styles are appealing due to their ability to remind customers of simpler times. Products that incorporate older elements with modern ones attract a wider audience than ones that just focus on either or. Companies could develop their items with these aspects in mind to generate more interest in their brand.
Trend Themes
1. Classic Styles - Companies could incorporate older elements with modern ones to attract a wider audience.
2. Nostalgic Fashion - Products that remind customers of simpler times can be appealing and generate interest in a brand.
3. Revival of Renaissance Fashion - The resurgence of Renaissance-era styles presents an opportunity for fashion brands to create innovative designs.
Industry Implications
1. Fashion - Fashion brands can explore incorporating classic styles with a modern twist to attract a wider audience.
2. Retail - Retailers can capitalize on the nostalgic appeal of Renaissance fashion by offering products that evoke simpler times.
3. Photography - Photographers and studios can create themed shoots that incorporate Renaissance-inspired fashion, catering to the growing interest in this trend.
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