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18th Century-Themed Progressive Fashion

Clean the Sky - Positive Eco Trends & Breakthroughs

Machine-A Presents Olivia Rubens' Photosynthesize Capsule

— April 8, 2022 — Lifestyle
London-based concept store Machine-A introduces its newest Photosynthesize collection by Olivia Rubens, who is a graduate of the London College of Fashion. She's currently based between both the United Kingdom and Canada. The latest Photosynthesize collection playfully twists the concept of human nature to design clothing that creates a positive impact on the wearer and the world as a whole.

All of the garments are crafted from ethically sourced alpaca, organic wool and linen, GOTS organic cotton, Tencel, old ceramic kitchenware, vintage crochet lace table clothes, household cleaning bottles, and much more. Many of these items are melted into hand-molded trims for a unique and sustainable touch.

Speaking about the capsule, Rubens states, “Our overall goal for this project is to redefine the meaning of our relationships with our garments, and to empower people with individual agency in climate change solutions. By caring for these photosynthesizing pieces like plants, and displaying them in homes like objects, we hope the nurturing nature of this relationship will strengthen bonds between people and their pieces, watching them transform and thrive over time, while sequestering carbon from the atmosphere.”

Image Credit: Oscar Foster-Kane
Trend Themes
1. Sustainable Fashion - Machine-A introduces a Photosynthesize collection that uses ethically sourced and sustainable materials to create clothing with a positive impact on both the wearer and the world, presenting opportunities for innovation in sustainable production and circular fashion models.
2. Eco-friendly Design - Olivia Ruben's Photosynthesize collection uses unconventional materials like old ceramic kitchenware and vintage crochet lace tablecloths, opening up opportunities for disruptive innovation in eco-friendly design and upcycling.
3. Climate Change Solutions - The Photosynthesize collection encourages the nurturing of garments like plants to strengthen the bond between people and their clothing while sequestering carbon from the atmosphere, providing potential for innovation in climate change solutions through fashion.
Industry Implications
1. Fashion Industry - The machine-A Photosynthesize collection and Olivia Ruben's unconventional materials present an opportunity for innovation in sustainable fashion, eco-friendly design, and circular fashion models.
2. Sustainability Industry - The use of ethically sourced materials and the concept of nurturing garments like plants creates opportunities for disruption in the field of sustainability and circularity.
3. Climate Change Industry - Photosynthesize collection and the idea of using clothing as a solution to reduce carbon emissions provides opportunities for the fashion industry to further innovate in the climate change space.
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