The Relax by StudioDWAS Timepiece Encourages Wearers to Appreciate Moments
Michael Hemsworth — July 2, 2019 — Fashion
References: kickstarter & yankodesign
Many consumers who lead hectic lifestyles can sometimes feel restricted by the constraints of their schedule and time available, which is something the Relax by StudioDWAS timepiece seeks to help change. Designed by Begüm Tomruk and Mirko Goetzen of StudioDWAS, the watch features a minimalistic appearance that is characterized by a frosted glass face. This encourages wearers to take a moment to enjoy what they're doing instead of simply checking the time and getting back to the task at hand.
The Relax by StudioDWAS timepiece speaks to a larger shift towards mindfulness in society as consumers seek to spend more time focusing on their own health and well-being. The watch comes in two size options, is encased in ion-plated stainless steel and crafted with a Japanese Miyota movement within.
The Relax by StudioDWAS timepiece speaks to a larger shift towards mindfulness in society as consumers seek to spend more time focusing on their own health and well-being. The watch comes in two size options, is encased in ion-plated stainless steel and crafted with a Japanese Miyota movement within.
Trend Themes
1. Shift Towards Mindfulness - The Relax by StudioDWAS timepiece speaks to a larger shift towards mindfulness in society as consumers seek to spend more time focusing on their own health and well-being.
2. Hectic Lifestyles - The Relax by StudioDWAS timepiece addresses the needs of consumers with hectic lifestyles who want to find balance and moments of relaxation in their daily routines.
3. Minimalistic Design - The Relax by StudioDWAS timepiece reflects the trend towards minimalistic design, providing a simple and uncluttered aesthetic for those who appreciate a clean and understated look.
Industry Implications
1. Fashion and Accessories - The Relax by StudioDWAS timepiece is part of the fashion and accessories industry, catering to consumers who want stylish and functional timepieces that fit their lifestyle.
2. Wellness and Self-care - The Relax by StudioDWAS timepiece aligns with the wellness and self-care industry, offering a reminder to consumers to prioritize relaxation and moments of mindfulness in their daily lives.
3. Watch and Jewelry - The Relax by StudioDWAS timepiece is part of the watch and jewelry industry, providing a unique and contemporary option for individuals who seek a modern twist on traditional timepieces.
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