Reishunger Bio-Risotto Packaging Communicates an Honest Earthiness
Amelia Roblin — August 12, 2012 — Eco
References: grabowski-boell.de & thedieline
Reishunger Bio-Risotto packaging presents itself in an way that's ever increasing in popularity amongst high quality edibles. The use of brown kraft paper, a subdued palette of ink pigments and a transparent glimpse of the product itself all assert a pride, saying to consumers "there is nothing to hide here."
Grabowski Boll's design for this quick-prep grain product dispels any reservations that customers might have about the contents being precooked goods. The 15 minute meal has already been enhanced with a flavorful special ingredient, which is the one that's featured in a photo on the earthy label.
The printed card may dominate Reishunger Bio-Risotto packaging but the scrumptious rice medley does not go unnoticed. The clear bag honestly exposes the dry mixture with its apparent vitamin-rich colors.
Grabowski Boll's design for this quick-prep grain product dispels any reservations that customers might have about the contents being precooked goods. The 15 minute meal has already been enhanced with a flavorful special ingredient, which is the one that's featured in a photo on the earthy label.
The printed card may dominate Reishunger Bio-Risotto packaging but the scrumptious rice medley does not go unnoticed. The clear bag honestly exposes the dry mixture with its apparent vitamin-rich colors.
Trend Themes
1. Eco-friendly Packaging - Opportunities for designing packaging with earthy, transparent, and natural elements to convey transparency and authenticity.
2. Quick-prep Foods - Opportunities for developing convenient meals that can be prepared in a short amount of time while still prioritizing natural ingredients and healthy options.
3. Transparent Product Displays - Opportunities for showcasing the natural, authentic ingredients of foods and products through transparent packaging or displays.
Industry Implications
1. Food Packaging - Opportunities for creating new and innovative packaging designs for food products that prioritize natural and transparent aesthetics.
2. Natural Foods - Opportunities for developing and marketing natural and healthy food options that prioritize convenience and ease of preparation.
3. Retail Industry - Opportunities for incorporating transparent and natural elements into product displays and packaging designs to communicate authenticity to customers in-store.
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