The Reign Activity Tracker Adjusts to Match Your Wrist Size
Nicole Ballantyne-Choo — January 15, 2014 — Lifestyle
References: jaybirdsport & uncrate
For health-conscious people who enjoy a fashion piece that helps them stay on track with their fitness goals, the Reign activity tracker is the perfect addition to their lifestyle.
While a bracelet that syncs to a workout app on your smartphone isn't a new concept, this particular tracker is favored over others because it's made of material that will mold to your wrist size; you won't have to worry about it falling off during vigorous activity.
The Reign activity tracker will keep you set on your healthy lifestyle goals by tracking all the activity you do on a daily basis and the number of hours of sleep you get. Further, because the tracker is attached to your body, it notices when your body is lazy and is in need of action, enticing you to get moving.
While a bracelet that syncs to a workout app on your smartphone isn't a new concept, this particular tracker is favored over others because it's made of material that will mold to your wrist size; you won't have to worry about it falling off during vigorous activity.
The Reign activity tracker will keep you set on your healthy lifestyle goals by tracking all the activity you do on a daily basis and the number of hours of sleep you get. Further, because the tracker is attached to your body, it notices when your body is lazy and is in need of action, enticing you to get moving.
Trend Themes
1. Customizable Tracker Bracelets - Opportunity for fashion-tech collaborations to create more personalized and stylish fitness trackers that mold to the wearer's wrist.
2. Health Wearables Integration - Opportunity to integrate the Reign Activity Tracker with other health wearables in order to provide more comprehensive data tracking.
3. Activity-based Encouragement - Opportunity to create more innovative ways to encourage activity through wearable technology, such as the Reign Activity Tracker's body sensing feature.
Industry Implications
1. Fitness Wearables - The customizable and comfortable design of the Reign Activity Tracker presents an opportunity to improve traditional fitness wearables.
2. Fashion Tech - The Reign Activity Tracker's moldable design can be used as an opportunity for collaboration between the fashion and tech industries.
3. Health Tech - The integration opportunities with the Reign Activity Tracker present an opportunity for health tech companies to offer more comprehensive data tracking.
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