This Reflective Rope Ensures Safety and Security at Night
Gil Cohen — February 2, 2013 — Art & Design
References: niteize & redferret.net
When camping alone in the wilderness, the safety and ingenuity of tools, such as Reflective Rope by Nite Ize, become incredibly useful.
It is easy for nature-lovers and campers to get carried away by the beauty of natural surroundings, and when nightfall arrives too soon, they may find themselves unprepared. With this handy rope, campers can ensure that they will be able to set up their tents, tie up their food and anything else that needs to be secured, even if it's already dark outside. They won't be caught in the dark, looking for misplaced camping gear.
With reflective material woven into the nylon Reflective Rope, those venturing out into the wilderness can be rest assured that their gear will be visible in the darkness.
It is easy for nature-lovers and campers to get carried away by the beauty of natural surroundings, and when nightfall arrives too soon, they may find themselves unprepared. With this handy rope, campers can ensure that they will be able to set up their tents, tie up their food and anything else that needs to be secured, even if it's already dark outside. They won't be caught in the dark, looking for misplaced camping gear.
With reflective material woven into the nylon Reflective Rope, those venturing out into the wilderness can be rest assured that their gear will be visible in the darkness.
Trend Themes
1. Reflective Camping Gear - There is an opportunity for companies to develop additional camping gear like tents or backpacks that feature reflective material for increased safety.
2. Nighttime Safety Technology - There is a growing market for innovative solutions to help keep people safe in low-light or dark environments beyond just camping gear.
3. Smart Outdoor Gear - Consumers are increasingly looking for outdoor gear that integrates technology and safety features
Industry Implications
1. Outdoor & Adventure - Companies specializing in outdoor and adventure equipment have the chance to integrate reflective material into their existing line of products.
2. Safety & Security - A new industry could develop with companies specializing in creating innovative safety solutions for all kinds of low-light environments.
3. Smart Technology - Smart technology industries have the opportunity to integrate technology and safety features into outdoor gear.
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