The New Red Lion App Sees How Well you Can Hear
Jennifer Paul — February 21, 2014 — Lifestyle
References: redlionlabs & marketingmag
The Red Lion app was created for Sound Communication, which is a hearing aid fitter and vendor based in Ontario. The app is meant to combine hearing and seeing. It is said to be the "hear what you can see app" because it is a hearing tone test with a photo.
Users see a blurry image and once they hit the button indicating they can no longer hear the sound, the image will be as clear as it can get in that time frame. If the photo is still blurry, the original crystal clear image will appear on half the screen and the image that corresponds with your hearing will appear on the other half. This is an indication on how well you hear. It gives you the option to be directed to a website that encourages the user to book an appointment to get further checked once they receive their results.
Users see a blurry image and once they hit the button indicating they can no longer hear the sound, the image will be as clear as it can get in that time frame. If the photo is still blurry, the original crystal clear image will appear on half the screen and the image that corresponds with your hearing will appear on the other half. This is an indication on how well you hear. It gives you the option to be directed to a website that encourages the user to book an appointment to get further checked once they receive their results.
Trend Themes
1. Hearing Restoration Apps - Apps that combine hearing and seeing to test hearing abilities present an opportunity for further innovation and development in the hearing aid industry.
2. Visual Feedback Hearing Tests - The Red Lion app's use of visual feedback in hearing tests presents an opportunity for disruptive innovation in the hearing aid industry and in healthcare technology as a whole.
3. Hearing Aid Digitalization - The development of hearing restoration apps like the Red Lion app contributes to the overall digitalization of the hearing aid industry, presenting opportunities for further technological advancements and integration in healthcare systems.
Industry Implications
1. Hearing Aid - The Red Lion app's use of visual feedback in hearing tests presents an opportunity for the hearing aid industry to develop digital tools that improve the accuracy and accessibility of hearing tests and hearing aid fittings.
2. Healthcare Technology - Hearing restoration apps like the Red Lion app contribute to the digitalization of healthcare technology, providing opportunities for further innovation in the development of health apps and digital tools.
3. App Development - The development of hearing restoration apps like the Red Lion app creates opportunities for app developers to create new apps and tools that combine visual feedback with other medical tests, ultimately improving patient experience and health outcomes.
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