MoodLite Let's People Share Their "I'm In the Mood" Feelings
Meghan Young — September 11, 2014 — Lifestyle
References: kickstarter
Reconnecting couples can be a tough job for anyone, even for therapists trained specifically in this arena. Yet it could be as simple as simplifying the communication between husbands, wives and, of course, husbands and wives. BareRoot Group, a company based in Boulder, Colorado, has taken the task of reconnecting couples by introducing a playful red button with the common saying, 'I'm in the mood' written on it.
When used by reconnecting couples, the Moodlite, as its called, lights up a bright but warm red light to signal when one or both want to get it on under (or perhaps above) the sheets. Believing that clear communication is the secret to awesome relationships, the creators behind the Moodlite help make communication clearer.
When used by reconnecting couples, the Moodlite, as its called, lights up a bright but warm red light to signal when one or both want to get it on under (or perhaps above) the sheets. Believing that clear communication is the secret to awesome relationships, the creators behind the Moodlite help make communication clearer.
Trend Themes
1. Simplified Couples Communication - The MoodLite device simplifies communication between couples, offering an opportunity for disruptive innovation in relationship counseling and therapy.
2. Enhanced Intimacy Solutions - The MoodLite device, by signaling when both partners are ready for intimacy, presents an opportunity for disruptive innovation in the sex toy industry.
3. Connected Relationship Devices - The introduction of MoodLite highlights the potential for disruptive innovation in the market of connected devices for couples, focusing on enhancing communication and intimacy.
Industry Implications
1. Relationship Counseling and Therapy - The MoodLite device offers an innovative approach to enhancing communication between couples, providing an opportunity for disruption in the relationship counseling and therapy industry.
2. Sex Toy - The MoodLite device presents an innovative way to enhance intimacy and communication between couples, offering a potential disruption in the sex toy industry.
3. Connected Devices - The MoodLite device exemplifies the potential for disruptive innovation in the connected devices industry, specifically for products designed to improve communication and intimacy between couples.
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