Compass is Introducing Next-Gen Signage and Contact Solutions
Laura McQuarrie — July 19, 2018 — Tech
References: signpass & fastcompany
Compass Real Estate has taken it upon itself to introduce the future of real estate signs, with solutions that are intelligent, illuminating and ultimately better suited to connecting people in the digital age.
When it comes to printed materials, there is a limited amount of space that can be used for pertinent details without the sign being overwhelmed with too much information. As Compass' new smart signs boast embedded technology, they make it possible for rich information to be revealed with ease.
The modular real estate Compass sign mimics the shape of a magnifying glass. Currently, the team is working on support for augmented reality and also envisions a fully digital version for the future that has the ability to be modified with real-time updates.
When it comes to printed materials, there is a limited amount of space that can be used for pertinent details without the sign being overwhelmed with too much information. As Compass' new smart signs boast embedded technology, they make it possible for rich information to be revealed with ease.
The modular real estate Compass sign mimics the shape of a magnifying glass. Currently, the team is working on support for augmented reality and also envisions a fully digital version for the future that has the ability to be modified with real-time updates.
Trend Themes
1. Embedded Technology - The use of embedded technology in real estate signs allows for the display of rich information in a limited physical space.
2. Augmented Reality - The integration of augmented reality in real estate signage provides an interactive and immersive experience for potential buyers.
3. Digital Signage - The development of fully digital real estate signs with real-time updates creates opportunities for dynamic and personalized advertising.
Industry Implications
1. Real Estate - The real estate industry can benefit from embedded technology and augmented reality to enhance property marketing and communication with potential buyers.
2. Advertising - The advertising industry can explore the use of digital signage to deliver targeted and engaging advertisements to specific audiences.
3. Technology - The technology industry can drive innovation by developing advanced solutions for digital real estate signs, such as augmented reality integration and real-time updates.
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