These Rainbow Highlighters Add a Pop of Color to the Workplace
Gil Cohen — January 23, 2013 — Art & Design
References: ototodesign & thefancy
A bright way to cheer up your day, the Rainbow Highlighters from Ototo bring color and light to the workspace.
Colorful highlighters are always fun as they brighten up pages of dreary words, emphasizing all the important facts that you need to know. With this rainbow-shaped design, the highlighters will look just as good sitting on your desk as they do on the page. Color-code your notes, decorate your desk and doodle along the edges of the page; these playfully packaged markers are incredibly fun to use. You can stack the curved markers any way you like, creating cool shapes and wacky structures.
Rainbow Highlighters are not just for school, they make a great gift for those who want to liven up their office space.
Colorful highlighters are always fun as they brighten up pages of dreary words, emphasizing all the important facts that you need to know. With this rainbow-shaped design, the highlighters will look just as good sitting on your desk as they do on the page. Color-code your notes, decorate your desk and doodle along the edges of the page; these playfully packaged markers are incredibly fun to use. You can stack the curved markers any way you like, creating cool shapes and wacky structures.
Rainbow Highlighters are not just for school, they make a great gift for those who want to liven up their office space.
Trend Themes
1. Colorful Workspace Accessories - These stackable rainbow highlighters are an example of how colorful office accessories can boost employee morale and productivity.
2. Fun and Playful Stationery - The playful packaging and unique design of these highlighters demonstrates the potential for disruption in the stationery industry by incorporating fun elements.
3. Customizable Note-taking Tools - The rainbow highlighters' ability to be stacked and arranged in different ways indicates a trend towards customizable note-taking tools that cater to individual preferences.
Industry Implications
1. Stationery - Rainbow Highlighters show opportunities for companies in the stationery industry to create innovative products that are fun and functional.
2. Office Supplies - These stackable, colorful highlighters indicate a trend in the office supplies industry towards products that boost workplace positivity.
3. Gifts and Novelties - Rainbow Highlighters are a perfect example of a novelty gift item that has potential to disrupt the gift industry with its unique and playful design.
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