Ideas
Explore the world's #1 largest database of ideas and innovations, with 472,701 inspiring examples.
Trend Reports
Discover why 1,270 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,185 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,270 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,185 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,218 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 472,701 cutting edge ideas.

Sweet Potato Casserole Granolas

Soul Grain Has Just Added a New Purple Grain Granola

— July 16, 2024 — Lifestyle
Soul Grain has long been on a mission to infuse better-for-you granola with classic soul food recipes and its new Purple Grain Granola is no exception.

The special edition Purple Grain Granola pays homage to Prince, the Vikings, and everything purple with a tasty, seasonal recipe. The new granola is inspired by the classic Thanksgiving dish, sweet potato casserole by adding pieces of purple sweet potato throurough. The result is a light and crispy granola that is perfect for celebrating the holiday season. Best of all, the product pays homage to the brand's Twin Cities' roots and traditional Black recipes.

Along with the new Purple Grain Granola, Soul Grain has also created other innovative flavors like Banana Pudding Granola and Coco Mango Granola.

Image Credit: Soul Grain
Trend Themes
1. Cultural Homage Foods - Brands are honoring local and cultural heritage with unique ingredient selections, promoting both traditional recipes and regional pride.
2. Seasonal Flavored Granolas - Seasonally inspired granola variations cater to festive moods and specific holiday themes, making them appealing to consumers looking for limited-time offerings.
3. Better-for-you Traditional Snacks - There is a growing trend of reimagining traditional comfort foods with healthier ingredients while retaining their original taste and essence.
Industry Implications
1. Healthy Snack Foods - The market for nutritious and innovative snack options is expanding, providing opportunities for brands to introduce health-conscious twists on classic recipes.
2. Ethnic and Cultural Foods - Foods that preserve and showcase cultural stories and heritage are capturing interest, encouraging the culinary industry to explore and innovate within traditional cuisines.
3. Seasonal and Holiday Products - Introducing limited-edition products tied to seasonal and holiday themes generates excitement and drives short-term sales for brands.
6.5
Score
Popularity
Activity
Freshness