The Pure Jongo Collection Brings Color to CES 2014
Meghan Young — January 6, 2014 — Art & Design
References: theverge
If people don't find themselves immediately attracted to the Pure Jongo collection of speakers, Pantone will have a lot to answer to. The existing line has been re-imagined in a host of bright colors, all of which have been deemed desirable by New Jersey-based corporation. From Radiant Orchid, its color of the year for 2014, to Dazzling Blue, the most popular color at New York Fashion Week, the Pure Jongo collection is quite fetching. So fetching, it drew a crowd at the International CES 2014 show.
Comprised of four models (T2, S3, A2 and the latest, T4), the Pure Jongo collection offers a range that can easily be adapted to different lifestyles and purposes. In addition to vibrant hues, the Pure Jongo collection boasts more earthy tones chosen by Pantone as well.
Comprised of four models (T2, S3, A2 and the latest, T4), the Pure Jongo collection offers a range that can easily be adapted to different lifestyles and purposes. In addition to vibrant hues, the Pure Jongo collection boasts more earthy tones chosen by Pantone as well.
Trend Themes
1. Colorful Speakers - Disruptive innovation opportunities include exploring new color trends and customization options for speakers.
2. Adaptable Speaker Range - Potential disruptive innovation opportunities lie in creating speakers that can be easily adapted to different lifestyles and purposes.
3. Pantone-driven Design - An opportunity for disruptive innovation exists in partnering with Pantone to bring their desirable colors and earthy tones to a wider range of products.
Industry Implications
1. Audio Equipment - The audio equipment industry can capitalize on the trend of colorful speakers and customization options.
2. Fashion and Design - Fashion and design industries can explore partnerships with speaker manufacturers to incorporate trendy colors and Pantone-inspired designs into their products.
3. Consumer Electronics - The consumer electronics industry can benefit from the disruptive innovation opportunities presented by adaptable speaker ranges that cater to different lifestyles and purposes.
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