Brain Dead and Modernica Collaborated on Side Shell Eiffel Chairs
Mickey Phoon — February 27, 2023 — Art & Design
References: hypebeast
Apparel brand Brain Dead and family-operated furniture company Modernica unveiled a new chair collection including psychedelic flower prints and checkered logo headprints. Modernica is known for its fiberglass chairs and artists and designers on a global scale form Brain Dead. The two brands have collaborated before on a Headcase coffee table.
The furniture collection consists of two side-shell Eiffel chairs with different designs. The checked logo headprints chair has a black-and-white head logo design with a matching side table. The psychedelic flower print chair with metallic silver legs contains different crooked faces on each psychedelic flower print. The colorways of the psychedelic flower prints are red, green, yellow, pink, and violet. The chairs are currently available for purchase and are priced at $1065.
Image Credit: Brain Dead, hypebeast, hypebeast, hypebeast
The furniture collection consists of two side-shell Eiffel chairs with different designs. The checked logo headprints chair has a black-and-white head logo design with a matching side table. The psychedelic flower print chair with metallic silver legs contains different crooked faces on each psychedelic flower print. The colorways of the psychedelic flower prints are red, green, yellow, pink, and violet. The chairs are currently available for purchase and are priced at $1065.
Image Credit: Brain Dead, hypebeast, hypebeast, hypebeast
Trend Themes
1. Psychedelic Prints - Using psychedelic artwork and prints in furniture design could disrupt traditional furniture aesthetics and appeal to younger, more expressive consumers.
2. Collaborative Design - More opportunities for collaboration between fashion and furniture companies could lead to unique and innovative product designs.
3. Fiberglass Furniture - Innovative use of fiberglass in furniture-making could create lightweight and durable pieces with unique shapes and designs.
Industry Implications
1. Fashion - Fashion brands can explore collaborations with furniture companies to expand their brand into new markets and create complementary products.
2. Furniture - Furniture manufacturers can experiment with new materials and designs, such as fiberglass and psychedelic prints, to create unique and eye-catching products.
3. Interior Design - Interior designers can incorporate more unconventional and expressive furniture pieces, such as psychedelic chairs, to add personality and uniqueness to spaces.
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