The PS5 DualSense Controllers Come in Two Striking New Colors
Josh Thompson-Persaud — May 19, 2021 — Marketing
References: playstation & ign
Capitalizing on the success of the Playstation 5's November release, Sony launched two new galaxy-themed colors for the PS5 DualSense Controllers: Cosmic Red and Midnight Black. The two-tone color schemes have a striking but smooth look to them, offering a sleek alternative to the classic white of the original PS5 DualSense Controller.
Playstation's cutting-edge controllers have next-gen capabilities that offer features like haptic feedback, adaptive triggers, built-in microphone technology, and the inventive 'create' button for sharing gameplay footage. The new controllers will retain all of these innovations while extending on the esthetic with standout visuals. The Midnight Black and Cosmic Red versions of the PS5 DualSense Controller will be available from registered retailers in June 2021. Consumers can also preorder the new PS5 DualSense Controllers on Amazon for arrival by June 11th.
Image Credit: Playstation
Playstation's cutting-edge controllers have next-gen capabilities that offer features like haptic feedback, adaptive triggers, built-in microphone technology, and the inventive 'create' button for sharing gameplay footage. The new controllers will retain all of these innovations while extending on the esthetic with standout visuals. The Midnight Black and Cosmic Red versions of the PS5 DualSense Controller will be available from registered retailers in June 2021. Consumers can also preorder the new PS5 DualSense Controllers on Amazon for arrival by June 11th.
Image Credit: Playstation
Trend Themes
1. Galaxy-themed Design Trend - The success of the galaxy-themed PS5 DualSense Controllers suggests that consumers are interested in products with futuristic and striking visual design elements.
2. Enhanced Gaming Experience Trend - Sony's PS5 DualSense Controllers demonstrate a trend towards gaming accessories that offer next-gen capabilities, like haptic feedback and adaptive triggers.
3. Color Customization Trend - The release of the Midnight Black and Cosmic Red versions of the PS5 DualSense Controller showcase a trend towards customization and personalization in consumer electronics.
Industry Implications
1. Gaming Industry - The launch of the galaxy-themed PS5 DualSense Controllers signals a space for innovation in the gaming industry, offering opportunities to enhance gaming experiences through design and technology.
2. Consumer Electronics Industry - The PS5 DualSense Controller's next-gen capabilities, haptic feedback, adaptive triggers and built-in microphone technology, showing a potential market for innovative and high-capacity gaming devices.
3. E-commerce Industry - The preorder availability of the Midnight Black and Cosmic Red versions of the PS5 DualSense Controller on Amazon points towards future disruptive innovation opportunities for eCommerce platforms in personalization and customization through can be offered through product design
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