Produktwerft by Sascha Akkermann Makes Old Lumber Look Newfangled
Amelia Roblin — January 22, 2013 — Eco
References: sascha-akkermann.de & notcot.org
If it weren't for the noticeably weathered texture of the wood, this collection of Produktwerft by Sascha Akkermann would come off as a quite contemporary line of furniture. Abstract compositions, the juxtaposition of unexpected materials and the integration of recycled accessories have a sufficiently modern spirit behind them.
Interestingly, the timber that's been used to build this assortment of objects has been reclaimed from shipyards. As such, one can discern different types of lumber with different degrees of water damage. Some remain warm in color and others have turned gray. The natural knots and woodgrain pattern to the surfaces are perhaps more pronounced now than ever, giving the stools, side tables, coffee tables and ottomans a character that can only come with age.
Interestingly, the timber that's been used to build this assortment of objects has been reclaimed from shipyards. As such, one can discern different types of lumber with different degrees of water damage. Some remain warm in color and others have turned gray. The natural knots and woodgrain pattern to the surfaces are perhaps more pronounced now than ever, giving the stools, side tables, coffee tables and ottomans a character that can only come with age.
Trend Themes
1. Upcycling Furniture - Disruptive innovation opportunity: Developing a business model to repurpose reclaimed materials to create stylish furniture pieces.
2. Modern Rustic Aesthetic - Disruptive innovation opportunity: Tapping into the growing trend of modern rustic decor by designing furniture with natural textures and unexpected materials like recycled accessories.
3. Sustainable Design - Disruptive innovation opportunity: Addressing concerns about sustainability by using reclaimed materials to create upscale furniture pieces that embody the trend toward eco-consciousness and responsible design.
Industry Implications
1. Furniture Manufacturing - Disruptive innovation opportunity: Innovating to create sustainable, upcycled furniture pieces to meet growing consumer demand for eco-conscious home decor.
2. Interior Design - Disruptive innovation opportunity: Incorporating modern rustic design concepts into interior design services as a way of meeting the needs of clients seeking environmentally friendly home decor that's both functional and stylish.
3. Artisanal Crafts - Disruptive innovation opportunity: Partnering with skilled artisans who can add distinctive, handcrafted touches to upcycled furniture pieces, creating unique, sought-after items for the home market.
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